Brand guidelines needed (font / logo / entire look / feel)

The budget is just a guide - all to be negotiated within the scope of work needed.
Looking to partner with a great illustrator / graphics designer in my ongoing project.
I initially require a great designer who can put together a logo and the overall feel of my brand, called 'Obsessed'.
The colours are red, white and black - only.
It's for a business education company, showing business owners how to start, build and scale their businesses, and the 'Obsessed' is a reminder that it's something to obsess over, a way of being, to get to where they want to be.
As such, the brand identity should reflect that obsession. That daring need to push more, harder, stronger. It needs to sum up obsession. And I want a specific emphasis on the 'O' so it can be used on merchandise, sites, etc. as well.
It should be edgy, well designed and thought out, with reason and purpose behind it.
This is not a job for someone who is just going to run it through AI and send me stuff that I could get done through AI myself.
This is for someone who's serious about their craft, and is willing to put time and effort into creating something unique and bespoke - particularly for the logo, font style, overall brand, etc. which will develop into designing sites, pages, presentations, merchandise - the lot. It's a big job, and I'm going to start by seeing great logo designs and overall feeling to the brand, first - then grow from there.
But looking to get started right away.
Please make sure you have some demonstrations of what you can do.
When you write back, please say 'no AI' so I know you've read this, and aren't going to do it ;)
Excited to see what you can come up with.
This is going to be a project where you can be bold, imaginative, and see the design really come to life.
Any questions, give me a shout.
This is a great opportunity for the right designer to have a lot of ongoing work, as I work with a lot of corporate clients and entrepreneurs who always need high quality designers.