YouTube SEO Manager – Create Videos From Our Website Content

We are looking for an experienced YouTube SEO and content specialist to create and manage YouTube content for an established UK business.

The main objective is NOT simply to gain subscribers or produce attractive videos. We want to use YouTube as an additional SEO/search channel, creating useful videos that can rank for relevant searches on YouTube and Google and ultimately drive qualified traffic and enquiries.

We already have a substantial website containing written content, product/service information and images. We want someone who can independently use the public-facing website as their source material — no access to our website backend will be required.

The right person will:

• Research our website and understand our products/services and target customers
• Carry out keyword and competitor research to identify good YouTube opportunities
• Develop a content plan based around commercially relevant searches and customer questions
• Turn our existing website content and images into engaging YouTube videos
• Use voiceover, graphics, animation, stock footage, screenshots and other appropriate material where required
• Create professional thumbnails
• Write SEO-focused video titles, descriptions and chapters
• Upload, schedule and optimise videos directly on our YouTube channel
• Organise playlists and optimise the channel
• Monitor impressions, rankings, CTR, watch time and other relevant performance data
• Use the results to continually improve future content

We are particularly interested in someone who understands SEO and search intent, rather than someone who is purely a video editor or social media manager.

You should be comfortable working independently. We do not want to have to provide scripts, video ideas or footage every week. We want you to be able to research our website, identify opportunities and turn the existing material into effective YouTube content.

This project will initially be a PAID TRIAL. If the quality and strategy are good, we are interested in an ongoing monthly relationship managing and growing the channel.

When applying, please include:

1. Examples of YouTube channels/videos you have personally worked on.
2. What parts of the process you handled yourself.
3. Examples of videos you have successfully optimised for YouTube or Google search.
4. How you would research keywords and decide which videos to create from an existing website.
5. What you would recommend producing during an initial trial.
6. Your proposed cost for the trial and your expected ongoing monthly cost if we continue.

Please do not send a generic proposal. We are particularly interested in seeing evidence that you understand YouTube SEO, content strategy and search-driven video creation.