Technical SEO Audit for existing site in prep for site redesign
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Post a project like this143
£30/hr(approx. $38/hr)
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- Proposals: 30
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SEO & Social Profiles| Google my business(GMB) ranking| Ads campaign expert | local SEO citations & backlinks | podcast promotion| google ranking
Dhaka
FrontEnd Developer/React.JS/Node.JS/ReactNative/Hybrid Apps /PHP/Shopify/Laravel/WebRTC/Python/Django/Digital Marketing
Chandigarh
⭐ TOP RATED ⭐ Graphic Designer| WordPress / WIX |2D Animator| Video Editing |Photoshop Expert
Karachi
Uk's Top Cert5 Full Stack Developer | WordPress | Web Design | JavaScript | Bootstrap | Reactjs | Node.Js
London
15575657313983306362133061743660112406547960860316365508106534139839045948732410656181
Description
Experience Level: Intermediate
Technical SEO Audit Brief for Salesforce Recruitment Website
Introduction: We're seeking a comprehensive technical SEO audit of our current website in preparation for a website redesign. The audit should identify existing SEO issues and integrate best practices to enhance the new design. This will ensure that the site remains authoritative in its niche, leveraging its content and media assets effectively to attract and engage Salesforce candidates and clients in Australia and New Zealand. We're aiming for the redesigned website to consolidate existing content to make it more streamlined, without losing any of the work and rankings we've achieved with the content we already have
Goals and Objectives:
Conduct a thorough SEO audit to pinpoint current strengths and weaknesses.
Provide actionable insights and recommendations for SEO optimization for the new website design.
Make recommendations for the redesigned website to adhere to SEO best practices to maintain and improve current natural rankings.
Target Audience:
Salesforce candidates and clients looking to recruit Salesforce professionals, specifically within the regions of Australia and New Zealand
Current SEO Status:
The website is currently ranking well for head terms due to its natural authority, supported by a podcast and YouTube channel.
No long-term SEO strategy has been implemented, only basic observations from Google Analytics.
Competitor Information:
I can provide a list of main competitors on award of the project
The audit should include a competitive analysis for benchmarking against these competitors.
Budget and Resources:
A website developer and website manager are available for CMS changes and implementation of SEO recommendations.
The budget is to be discussed following the audit's completion, and whether this is to be carried out in house or by the freelancer
Timeline:
The audit should be completed within one week from commencement.
Access to Tools and Data:
We have Google Analytics and SEMrush accounts.
Google Search Console needs to be set up and integrated.
Brand Guidelines:
N/A (Brand guidelines are not applicable to this SEO audit but will be provided for the redesign phase to our web developer.)
Website Technical Details:
The website is built on the WordPress CMS.
Previous SEO Work and Documentation:
There is no history of SEO work or documentation to reference.
Specific Concerns or Focus Areas:
Analyze page performance to determine which are most effective and which may need to be phased out.
Evaluate website usability, mobile optimization, and other technical aspects such as coding standards.
Deliverables:
A detailed SEO audit report including:
Site structure and hierarchy analysis
Crawlability and indexation status
Mobile optimization review
Technical coding best practices assessment
Content effectiveness evaluation
Backlink profile analysis
Competitive analysis
A list of actionable recommendations for the new website design.
A summary of key findings with prioritized action items for immediate implementation.
Communication:
A final document of the audit findings and recommendations would be excellent.
Introduction: We're seeking a comprehensive technical SEO audit of our current website in preparation for a website redesign. The audit should identify existing SEO issues and integrate best practices to enhance the new design. This will ensure that the site remains authoritative in its niche, leveraging its content and media assets effectively to attract and engage Salesforce candidates and clients in Australia and New Zealand. We're aiming for the redesigned website to consolidate existing content to make it more streamlined, without losing any of the work and rankings we've achieved with the content we already have
Goals and Objectives:
Conduct a thorough SEO audit to pinpoint current strengths and weaknesses.
Provide actionable insights and recommendations for SEO optimization for the new website design.
Make recommendations for the redesigned website to adhere to SEO best practices to maintain and improve current natural rankings.
Target Audience:
Salesforce candidates and clients looking to recruit Salesforce professionals, specifically within the regions of Australia and New Zealand
Current SEO Status:
The website is currently ranking well for head terms due to its natural authority, supported by a podcast and YouTube channel.
No long-term SEO strategy has been implemented, only basic observations from Google Analytics.
Competitor Information:
I can provide a list of main competitors on award of the project
The audit should include a competitive analysis for benchmarking against these competitors.
Budget and Resources:
A website developer and website manager are available for CMS changes and implementation of SEO recommendations.
The budget is to be discussed following the audit's completion, and whether this is to be carried out in house or by the freelancer
Timeline:
The audit should be completed within one week from commencement.
Access to Tools and Data:
We have Google Analytics and SEMrush accounts.
Google Search Console needs to be set up and integrated.
Brand Guidelines:
N/A (Brand guidelines are not applicable to this SEO audit but will be provided for the redesign phase to our web developer.)
Website Technical Details:
The website is built on the WordPress CMS.
Previous SEO Work and Documentation:
There is no history of SEO work or documentation to reference.
Specific Concerns or Focus Areas:
Analyze page performance to determine which are most effective and which may need to be phased out.
Evaluate website usability, mobile optimization, and other technical aspects such as coding standards.
Deliverables:
A detailed SEO audit report including:
Site structure and hierarchy analysis
Crawlability and indexation status
Mobile optimization review
Technical coding best practices assessment
Content effectiveness evaluation
Backlink profile analysis
Competitive analysis
A list of actionable recommendations for the new website design.
A summary of key findings with prioritized action items for immediate implementation.
Communication:
A final document of the audit findings and recommendations would be excellent.
Projects Completed
4
Freelancers worked with
4
Projects awarded
100%
Last project
22 Apr 2024
United Kingdom
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