International SEO Europe & North America

My website already performs well domestically, but I now need it to rank higher across Europe and North America. English pages are live, and a Spanish layer is partially in place; both must be optimized so that Google clearly understands which version to serve in each market. The single, overarching objective is better search-engine positions—traffic and sales will follow once that visibility is in place.

Here’s what will make the project a success:
• A technical and on-page audit that highlights any international roadblocks (speed, crawlability, hreflang conflicts, duplicate-content issues).
• Keyword and intent research for English and Spanish audiences, broken down by the major countries I’m targeting.
• Clean implementation of hreflang tags and any necessary structural tweaks so the two language versions never compete with each other.
• Optimised meta data, headings, and copy updates for priority pages (I’ll provide access to my CMS).
• A light, white-hat link-building or digital-PR plan focused on authoritative regional domains.
• Clear before-and-after ranking reports so we can measure progress against the target keywords.

I work quickly and provide all content or design assets you need; what I need from you is proven international SEO expertise, especially in bilingual rollouts. Please outline your approach, estimated timeline, and a few examples of rankings you’ve lifted in similar cross-region projects.