Help and advice with organic SEO and PPC campaign

Hi guys,
Adam here from Modus Curtains and Blinds
This is a start up venture. I am a Made to measure Blinds and Curtains retailer, trading throughout the Manchester area.
I used to have a shop but now we just have a website (just finished) and visit customers in their homes to show samples etc

I am in need of help with organic SEO as my site is not where I want it to be on google, also would like advice on the PPC campaign as the one I tried had a very low CTR.
I also would like help on setting up boosted Facebook posts
my site is Modus-interiors.co.uk


Enquiries welcome

Adam