Conversion Tracking for Google Adwords not fully working
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Mohali
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Description
Experience Level: Intermediate
I have a Adwords account that until recently has been tracking leads absolutely fine.
We have always used "Converted Clicks" to count how many leads we get, and consolidated this against how many leads were actually received.
However, since Google made changes to remove Converted Clicks and adopt Conversions only, Google no longer tracks every single conversion we receive.
For example, between 19th October 2016 and 26th October, Google has counted 105 conversions, however in reality we have received 224 conversions from Google.
Of our 224 conversions, we know what the keyword searched was, and position etc... but these same keywords within Google do not show the same quantiy of conversions.
We do not have a CRM, we capture keywords and positions using UTM tags i.e. www.domainname.co.uk/?matchtype={matchtype}&keyword={keyword}&adposition={adposition}
Looking for some assistance to getting to the bottom of this issue!
We have always used "Converted Clicks" to count how many leads we get, and consolidated this against how many leads were actually received.
However, since Google made changes to remove Converted Clicks and adopt Conversions only, Google no longer tracks every single conversion we receive.
For example, between 19th October 2016 and 26th October, Google has counted 105 conversions, however in reality we have received 224 conversions from Google.
Of our 224 conversions, we know what the keyword searched was, and position etc... but these same keywords within Google do not show the same quantiy of conversions.
We do not have a CRM, we capture keywords and positions using UTM tags i.e. www.domainname.co.uk/?matchtype={matchtype}&keyword={keyword}&adposition={adposition}
Looking for some assistance to getting to the bottom of this issue!
Charlie S.
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This is interesting, I would like to know what action you are using to confirm a conversion, what is your url?
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Charlie
What ever you have assigned as a conversion is not setup properly. Can you share site url and provide details of what is a conversion?
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