Mail chimp automation

**Mailchimp & Zapier Automation Specialist Required**

## Project Overview

We are looking for an experienced Mailchimp and Zapier automation specialist to build automated marketing systems for **Harbour House**, a creative hub, wedding venue, event space and workspace in North Shields.

The goal is to generate more wedding enquiries, corporate bookings, event bookings and workspace leads whilst reducing manual administration.

## Scope of Work

### 1. Mailchimp Setup & Optimisation

* Review existing Mailchimp account
* Create audience structure, tags and segments
* Design branded email templates
* Improve lead capture processes
* Ensure GDPR compliance

### 2. Zapier Automation Setup

Connect and automate between:

* Website enquiry forms
* Mailchimp
* CRM (if required)
* Google Sheets
* Social media lead forms
* Calendars and booking systems where appropriate

### 3. Wedding Marketing Automation

Build a complete wedding enquiry journey.

**Example Workflow**

Wedding Enquiry Submitted →

Immediate confirmation email →

Venue brochure sent →

Follow-up email sequence →

Wedding showcase invitation →

Case studies and testimonials →

Booking consultation request →

Booking follow-up

### 4. Corporate & Venue Hire Automation

For:

* Corporate events
* Product launches
* Creative workshops
* Private parties
* Venue hire enquiries

Automations to include:

* Instant enquiry response
* Follow-up sequence
* Venue information pack
* Booking reminders
* Post-event follow-up

### 5. Workspace & Studio Enquiries

Automated journey for:

* Studio enquiries
* Office space enquiries
* Waiting list sign-ups for Harbour House 2.0

### 6. Reporting & Tracking

* Track enquiry sources
* Track conversions
* Monthly reporting dashboard
* Measure wedding and event booking performance

## Key Objectives

* Increase wedding bookings
* Increase corporate bookings
* Increase venue hire enquiries
* Build a waiting list for Harbour House 2.0
* Improve lead conversion rates
* Reduce manual follow-up work

## Ideal Freelancer

* Expert in Mailchimp
* Expert in Zapier
* Experience with wedding venues
* Experience with hospitality and events businesses
* Strong automation and CRM experience
* Able to recommend improvements and best practice

## Please Include

* Examples of wedding venue automation projects
* Examples of Mailchimp journeys created
* Examples of Zapier workflows
* Relevant hospitality or events experience
* Estimated cost
* Estimated delivery timeframe

## Future Opportunities

Successful freelancers may be retained to manage ongoing email marketing, automation improvements and lead generation campaigns for Harbour House.