Klaviyo Accounts - Audit and optimise

We’re looking for an experienced Klaviyo freelancer to support and optimise multiple e-commerce client accounts on an ongoing basis.

The initial work will involve auditing existing Klaviyo setups, identifying opportunities across signup forms, automated flows and email campaigns.

Responsibilities

* Audit existing Klaviyo accounts and identify gaps, errors and opportunities
* Review signup forms for conversion and list growth
* Audit key flows, including welcome, abandoned checkout, browse abandonment, post-purchase and win-back
* Review segmentation, triggers, filters, timing and Smart Sending settings
* Review campaign structure, targeting and sending strategy
* Review reporting, attribution and revenue performance
* Check tracking, integrations and event data where required
* Make practical recommendations and implement agreed changes

What We’re Looking For

You should have strong hands-on experience managing Klaviyo for e-commerce brands and be comfortable working independently across several client accounts.

We’re particularly interested in someone who:

* Has demonstrable Klaviyo experience
* Understands flows, segmentation, profile and trigger filters
* Can diagnose issues rather than simply build emails
* Understands email and SMS deliverability best practice
* Is comfortable analysing performance data
* Has good attention to detail
* Can explain recommendations clearly
* Is reliable and able to manage work across multiple clients

Experience with Shopify, custom integrations and subscription businesses would be beneficial.

Scope

We would initially provide 1 account for audit and optimisation, with further campaign, flow and account-management work available depending on performance.

When applying, please include:

* A summary of your Klaviyo experience
* Examples of accounts or projects you have worked on
* The types of flows and optimisation work you regularly handle
* Your hourly rate or preferred pricing structure
* Your current availability

Please only apply if Klaviyo is a core part of your current work and you are comfortable making strategic as well as technical recommendations.