
Shopify Website/Category Specialist for SEO Optimization
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£42/hr(approx. $56/hr)
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Full Stack Web Development | UX/UI Responsive Designing | PHP | WordPress |Shopify |Laravel Joomla.

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Description
Experience Level: Expert
Subject: Urgent Appointment Request: Shopify Website/Category Specialist for SEO Optimization
We are seeking to immediately appoint a creative Shopify website professional to fully reconstruct our website and product structure. This restructuring is essential to ensure proper website synchronization with Google, a process we are currently managing.
We require a trustworthy individual or company capable of carrying out this work as soon as possible, allowing us to proceed directly with the crucial SEO implementation and metadata optimization work.
Key Requirements & Issues to Address:
The primary objective is to reorganize the collection/category structure to be cleaner, consistent, and properly aligned. This is critical as we move forward with SEO metadata optimization, collection page optimization, and keyword targeting.
We have identified existing inconsistencies in the current Shopify collection/category structures that negatively impact both SEO performance and user navigation. For instance:
Inconsistent Collection Mapping: Several navigation categories (e.g., Tableware & Kitchen Decor, Home Decor, Furniture & Displays, Rugs & Soft Furnishing, Wall Decor & Art) are currently pointing to the same single collection URL: [https://spaceenlightenment.myshopify.com/collections/home-garden-decor](https://spaceenlightenment.myshopify.com/collections/home-garden-decor).
Navigation Discrepancies:
Navigation menu labels do not match the actual collection page names.
Some categories point to identical collections.
Duplicate collection structures/categories exist (e.g., in Jewellery).
Required Deliverables:
The successful candidate will need to implement a solution that includes:
Clear, logical category/collection names.
Correct and consistent matching between all menu items and their corresponding collection pages.
Proper product assignments within each designated collection.
The removal or merging of duplicate collections where necessary.
The work should also align with the recommended website architecture, including header structure, footer structure, and category grouping based on SEO best practices, as detailed in the provided resource: Website Structure Suggestions – Space Enlightenment.
We are seeking to immediately appoint a creative Shopify website professional to fully reconstruct our website and product structure. This restructuring is essential to ensure proper website synchronization with Google, a process we are currently managing.
We require a trustworthy individual or company capable of carrying out this work as soon as possible, allowing us to proceed directly with the crucial SEO implementation and metadata optimization work.
Key Requirements & Issues to Address:
The primary objective is to reorganize the collection/category structure to be cleaner, consistent, and properly aligned. This is critical as we move forward with SEO metadata optimization, collection page optimization, and keyword targeting.
We have identified existing inconsistencies in the current Shopify collection/category structures that negatively impact both SEO performance and user navigation. For instance:
Inconsistent Collection Mapping: Several navigation categories (e.g., Tableware & Kitchen Decor, Home Decor, Furniture & Displays, Rugs & Soft Furnishing, Wall Decor & Art) are currently pointing to the same single collection URL: [https://spaceenlightenment.myshopify.com/collections/home-garden-decor](https://spaceenlightenment.myshopify.com/collections/home-garden-decor).
Navigation Discrepancies:
Navigation menu labels do not match the actual collection page names.
Some categories point to identical collections.
Duplicate collection structures/categories exist (e.g., in Jewellery).
Required Deliverables:
The successful candidate will need to implement a solution that includes:
Clear, logical category/collection names.
Correct and consistent matching between all menu items and their corresponding collection pages.
Proper product assignments within each designated collection.
The removal or merging of duplicate collections where necessary.
The work should also align with the recommended website architecture, including header structure, footer structure, and category grouping based on SEO best practices, as detailed in the provided resource: Website Structure Suggestions – Space Enlightenment.
Projects Completed
2
Freelancers worked with
3
Projects awarded
100%
Last project
16 Aug 2026
United Kingdom
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Hi Tracey, could you confirm whether the first output should be a proposed Shopify collection/category map for approval, or an implemented clean-up pass inside Shopify? Also, what timing do you need for that first output?
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