Digital Media Buyer

Digital Advertising Agency is seeking to engage a freelance Digital Media Buyer. Job Responsibilities include but are not limited to:


● Design, implement, and manage ROI-centric paid media campaigns across many social media sites, such as Facebook, Instagram, LinkedIn, Pinterest, TikTok, and Snapchat.
● Manage campaign finances and meeting deadlines utilizing available resources.
● Work closely with clients and internal teams (strategic and creative) in the local market to obtain important media briefs and to develop media strategies and proposals that are specific to the client's brief.
● Monitor the advertising data, evaluate and summarize the creative effectiveness of advertising, continually optimize the promotion effect, and give statistical support for the development of new marketing programs.
● Actively measure and implement A/B split testing for ad copy and landing pages to optimize campaign performance.
● Provide the team with continuous actionable insights into campaign performance
● Search, Display, Remarketing, Shopping, and App Campaigns for Google. Be familiar with fundamental SEO and how it relates to producing exceptional content.
● Awareness, Engagement, Lead and Conversion campaigns with bespoke audiences and lookalikes on Facebook. Utilization of the Facebook Marketing API and other Facebook integrations is a plus.
● Manage Creative Ad assets (Ad Banners, Ad Copy, etc.) to optimize Campaign performance.
● Create SOPs for account testing and account maintenance.

Kindly send your resume and proposal for us to review.