Website Review and Optimization

This prominent financial website created in PHP code comprises twelve independent applications chiefly intended for private funds supervision and outgo tracking.

The candidate, probably a UX designer or a developer, would be tasked with thoroughly auditing the current website structure and presentation with the aim of optimization. This includes reorganizing the applications in a logical flow to enhance usability while also evaluating the site name, design elements, and overall customer experience to ensure maximum engagement and conversions.

Furthermore, the successful freelancer would carefully analyze the existing subscription models and payment plans to recommend well-researched modifications aimed at increased retention and monetization if applicable.

Finally, testing alternative landing page designs and considering an update to the main website name to better capture its purpose and value proposition should be explored.

The focused overhaul seeks to modernize the customer journey and strengthen online visibility through impactful stylistic and strategic changes. Qualified developers proficient in PHP as well as UX designers able to deliver a comprehensive analysis are encouraged to submit proposals.