I need a professional brand logo and packaging design
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Illustrator | Identity Branding & Design Strategist | Interior & Architecture Designer
Bangkok
Experienced Web & Mobile App UX/UI Designer and Developer | Website Development Expert
Palanpur
2645149423671348741161496918481361933036207897822645642290443237681923832932391866
Description
Experience Level: Entry
Estimated project duration: less than 1 week
I would like the brand to perceive transparency, simplicity and innocence whilst I can imagine the tOATally logo almost offering a hug (surrounding) if this makes sense. The tagline following tOATally would ideally be a variety of words such as; healthy; delicious; innocent; filling etc. you could put almost anything after the brand which again is part of the message I am trying to portray.
So, I have been working on a new product healthy food product, mainly aimed at the breakfast market and aimed at those individuals who are lead a busy lifestyle and don't really have time for breakfast at home/prefer to eat their breakfast out and about or at the office.Additionally, it is more suited to those who have a keen interest in healthy eating and fitness and would like a healthy and tasty alternative to breakfast.
The product is essentially overnight oats (porridge left refrigerated overnight to soak in all the nutrients and flavour) whilst I have only used natural ingredients and the flavour which I am planning to launch first is nutella (chocolate hazelnut) and I would like to name the flavour Oatella. I am also trying to portray the message of the product being environmentally friendly by using biodegradable packaging/limited packaging materials.
The brand itself is called tOATally and I would want the messaging to convey as such; toatally natural, toatally healthy, toatally delicious etc. I plan to package it in two forms, the first being individual sachets which the consumer would then rip open and pour contents into a bowl/jar/container and then add water or milk (preference) to reconstitute the product within minutes back to its original from ready for consumption. This form would be most sellable within the hotel, airline and fitness markets whilst it would also be suitable for a subscription postal service. Additionally, I would like to package the product in a pouch (much like a protein bag) so consumers can purchase it in bulk, and obviously, this would give me more room for the branding material on the actual package.
So, I have been working on a new product healthy food product, mainly aimed at the breakfast market and aimed at those individuals who are lead a busy lifestyle and don't really have time for breakfast at home/prefer to eat their breakfast out and about or at the office.Additionally, it is more suited to those who have a keen interest in healthy eating and fitness and would like a healthy and tasty alternative to breakfast.
The product is essentially overnight oats (porridge left refrigerated overnight to soak in all the nutrients and flavour) whilst I have only used natural ingredients and the flavour which I am planning to launch first is nutella (chocolate hazelnut) and I would like to name the flavour Oatella. I am also trying to portray the message of the product being environmentally friendly by using biodegradable packaging/limited packaging materials.
The brand itself is called tOATally and I would want the messaging to convey as such; toatally natural, toatally healthy, toatally delicious etc. I plan to package it in two forms, the first being individual sachets which the consumer would then rip open and pour contents into a bowl/jar/container and then add water or milk (preference) to reconstitute the product within minutes back to its original from ready for consumption. This form would be most sellable within the hotel, airline and fitness markets whilst it would also be suitable for a subscription postal service. Additionally, I would like to package the product in a pouch (much like a protein bag) so consumers can purchase it in bulk, and obviously, this would give me more room for the branding material on the actual package.
Thomas H.
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Last project
7 May 2024
United Kingdom
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