Design of a new chocolate brand

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Description: Hi,
We are looking to launch a new chocolate brand. The brand itself is a high-quality chocolates brand, which will be providing customers with top notch chocolates. We have a few names in mind, but are happy to discuss your suggestions.
The brand itself should naturally reflect the quality of the product, but not be too pretentious. It will be products which are of excellent taste and design, but they are not so special that you would feel guilty buying them for no particular occasion.
We are looking for the creation of a corporate identity, i.e. color scheme, logo, general brand guidelines etc.
Thanks,
Philip