Design new company programme logo

Type of logo: Word mark
Brand name/slogan in logo: Tell Someone
Ideas for the visual style: Needs to be of the same quality of OI central branding www.oxin-centres.co.uk but be able to differentiate itself.
Things to avoid: Over complicated designs that will be unreadable on smaller prints.
Where the design will be used: Print & web
Extra notes: In addition to the creation of the logo we will also require the assignment of a font and colour scheme which you will provide CMYK and RGB codes for.

Background to Oxford Innovation

Oxford Innovation is the UK’s leading operator of Business & Innovation Centres, with a network of 20 centres currently in operation. Each centre is managed on behalf of a client - the building owner, typically a property investor or local authority. Each centre has its own unique brand to ensure individuality and adaptability for the audience and local environment. Broadly, all our centres provide office space and a range of associated services to start-up and growing companies.

Background to Tell Someone

Tell Someone (www.tellsomeone-referral.co.uk) is Oxford Innovations referral scheme for existing customers to refer new leads.
This scheme is used across all centres with it being an overarching product of Oxford Innovation rather than it being centre specific. Tell Someone is promoted on all centre websites with links to the Tell Someone website which acts as the information and submission point for all referrals.
Referrals are broken down into 2 services with service specific rewards; Successful Virtual Office referrals get £50 of high street vouchers and successful office space customers get £200 of high street vouchers.
If the referral does not take space at a centre then there is no reward.