Brand design
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Post a project like this£72(approx. $90)
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- Proposals: 10
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- #2082566
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Senior Packaging Artworker/Graphic Designer/Repro/Retouching/PDF Form building/Mailchimp Email/Web Banners/Brochures
Leeds
Certified Mobile UI/UX /Website Design company | 5 Star Ratings | Qualified Professional | Economical | Work as Inhouse team
Delhi
364683490394581343617153769418798016957081139359314236772290443
Description
Experience Level: Expert
outline project
I am planning to launch a range of products for babies and toddlers.
Inspired by her own heritage, I will position the range as ‘authentic recipes from the Caribbean’.
The launch will comprise five pouch-format
There are 5 SKUs being considered for launch:
x3 Main Course
x2 Desserts
Branding Tasks
Mammee’s branding will require:
- Positioning Statement
Everyone engaged in building the brands visual assets must understand the proposition and positioning. help create or finesse this.
- Logotype and Branding
Designs that will be future-proofed and work for baby through to products for young children
- Strapline
A compelling line of text that helps seed and position the brand
- Packaging design
Designs that:
- Pop at shelf
- Are Liked
- Are Understood
- Back of Pack (BOP)
Positioning/Romance copy to seed and introduce the brand story, purpose and promise
- Shelf ready packaging (SRP)
These are the trays that product is packed in by my co-packer (e.g. Materna). They are often overlooked by start-ups, but are in fact incredibly important. The SRP can help attract attention and explain the product USPs
Nicole K.
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Last project
12 May 2024
United Kingdom
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