Photo & Video Editor for Barber Shop Social Ads (Meta & TikTok)

Overview:

We’re looking for a creative photo and video editor to help produce a set of engaging, realistic, and community-focused social ad assets for a long-standing village barbershop.

The shop has served the community for over 15 years and is now expanding its appeal to women, families, and younger style-conscious audiences.

You will edit a combination of shop photography and video footage (captured on site) with royalty-free stock imagery/video that represents the target customers. The goal is to create authentic yet aspirational content suitable for Meta (Facebook & Instagram) and TikTok placements — both posts and stories.

Deliverables:

We’d like a package that includes:

3 x short-form videos (15–20 seconds each) – optimised for TikTok and Reels

3–5 static image ads – optimised for Meta feed posts

Story versions (9:16) of the short-form videos

Each video should feel natural, clean, and locally grounded, with subtle branding and strong text overlays.

Creative Direction:

Themes to work with:

Women’s haircuts – affordable and walk-in friendly (cuts from £15.50)

Family-friendly – calm and welcoming for all ages

Sensory & first-cut friendly – gentle, patient, and experienced

Precision style cuts – modern looks for men and women

Local pride – part of the Sawtry community for 15+ years

Tone: authentic, warm, community-focused, approachable, and inclusive.
Visual feel: real people, natural lighting, minimal filters, no glossy models.

Assets You’ll Receive:

High-quality photos and short video clips of the barbershop interior/exterior

Brand logo and colour references

Example captions or key messaging points

You’ll Need To:

Source realistic, royalty-free stock images or short video clips to represent different client types (women, kids, families, style-focused cuts)

Match colour grading and lighting with the provided footage

Edit together short videos with captions, transitions, and light music

Design static image ads with headline text and branding

Deliver both horizontal (1:1) and vertical (9:16) versions

Ideal Skills:

Strong photo and video editing (Adobe Premiere Pro, After Effects, or similar)

Proven experience creating social-first content (Meta, TikTok, Reels)

Access to high-quality, royalty-free stock footage platforms (e.g. Pexels, Artgrid, Storyblocks)

Understanding of modern visual trends and community-brand storytelling

Timeline:

Looking to begin the project immediately and complete within 2–3 weeks of asset handover.