Fitness Brand Content + Canva Designer

Brand 1 – Michaelsurgex
A personal fitness coaching brand focused on muscle-building, strength, and mindset for men.

Vibe: Bold, motivational, masculine, gritty

Slogan: “Fuel the Speed. Forge the Strength.”

Brand 2 – SurgeXFitness
A professional, community-focused fitness program offering coaching, tracking, and results.

Vibe: Clean, high-performance, modern

Positioning: Structured programs, expert-led results

Deliverables I’m Looking For:
1. Canva Brand Kit for Each Brand
Primary/secondary fonts (Anton, Oswald, Poppins)

Color palette (Blue #0057FF, Orange #FF5E00, White, Charcoal #121212, Gray #888C96)

Logo/wordmark placement guidance

Story highlight icons (IG style)

Branded elements (line breaks, overlays, story fonts)

2. Custom Canva Templates
3 Instagram carousel layouts

2 Reel cover templates

1 transformation/testimonial template

1 “New Client” or “Announcement” story/post

3. Style Guide (PDF or Canva Doc)
Instructions for using fonts, color, and layout

IG content structure

Recommendations for image use, CTAs, and captions