AI-Powered Marketing Automation Specialist

**The project**

We are looking for an AI-Powered Marketing Automation Specialist to help design, set up, and manage an automated marketing workflow for our Transfers business targeting international tourists visiting Koh Chang.

Our goal is to increase direct bookings through our website without using paid ads. The role will focus on two main tracks:

Organic social media
Creating and publishing daily content for Facebook, Instagram, TikTok, and our website using AI tools.
AI Search visibility
Improving our chances of being discovered and cited by AI assistants such as ChatGPT, Perplexity, Gemini, and Claude through structured content, FAQs, schema, and llms.txt.
Main Content Streams

The workflow should support three content streams:

UK
Transfer
Tour

Each stream should have separate planning, content creation, publishing, reporting, and optimization.

Key Responsibilities

You will help build an AI-driven marketing system that can:

Analyze tourism demand, customer behavior, seasonal trends, competitors, and audience insights
Create content strategies and topic plans for UK, Transfer, and Tour
Generate content ideas, campaign themes, hooks, captions, and calendars
Create storyboards for posts, reels, videos, and campaign materials
Produce captions, visuals, videos, reels, subtitles, voiceovers, and short-form content
Work with both AI-generated materials and real human-shot clips
Automatically edit uploaded raw footage by cutting, improving, captioning, subtitling, and preparing it for publishing
Set up daily publishing workflows for Facebook, Instagram, TikTok, and website content
Route all content through a Telegram bot for internal approval before publishing
Track performance by content stream and platform
Report on reach, views, engagement, comments, shares, saves, clicks, leads, conversions, and feedback
Recommend improvements for future content, storyboards, captions, posting schedules, creative direction, and targeting
Create AI-friendly FAQs, destination information, knowledge-base content, and structured travel answers
Improve discoverability through AI search platforms
Target Audience

Primary audience:

Sarah — age 28–45, international tourist visiting Koh Chang

Secondary audience:

Mark — Bangkok-based expat

Content should be in English only.

Tools and Budget

We are open to using AI and automation tools such as:

Blotato
Veo 3
Meta Business Suite
Instagram planning tools
Video editing tools
Website CMS tools
Analytics dashboards
AI writing and research tools

Tool budget is around $70/month.
There is no paid ad budget.

Required Skills

The ideal candidate should have experience with:

AI content tools and marketing automation
Organic social media content for Facebook, Instagram, and TikTok-style videos
Short-form video planning and storyboard creation
Caption writing and content optimization
AI-assisted video editing workflows
Editing raw footage, adding subtitles, and adapting content for different platforms
Tourism, travel, transfer, tour, hospitality, or destination marketing
SEO, structured content, FAQs, schema, llms.txt, and AI search visibility
Marketing analytics and performance reporting
English content writing for international tourist audiences
Expected Outcome

We want to build a complete AI-powered organic marketing system that can:

Plan content
Create content
Edit videos
Prepare posts
Send content for internal approval
Publish daily
Track results
Improve future content based on data
Increase website direct bookings
Improve visibility in AI search results
Timeline

The first sprint runs until 15 May 2026.
After that, we expect the system to continue on an ongoing basis.

What We Need From You

Please let us know:

Is this something you can help with?
What is your rate, and how do you usually charge?
Roughly how many hours would it take to set this up?
What tools would you recommend within our budget?
How would you structure the first 9-day sprint?