Shipify Upgraded Data Layer setup with GA4 and Pixel

Want more accurate tracking, cleaner data, and smarter insights from your Shopify store?

I specialize in setting up upgraded data layers for Shopify, giving you better control and visibility over user behavior through Google Analytics 4 (GA4) and the Meta (Facebook) Pixel.

Whether you're running ads, analyzing traffic, or making data-driven decisions — your tracking needs to be precise, and that starts with a strong foundation.

--------- What’s Included in This Gig:
✅ Upgraded Data Layer Implementation
– Add an enhanced, custom data layer to your Shopify store
– Track key events like product views, add to cart, checkout steps, and purchases

✅ GA4 Integration
– Proper GA4 tag setup via Google Tag Manager
– Configure key eCommerce events
– Enable enhanced measurement and custom event tracking

✅ Facebook Pixel Setup
– Pixel installation via GTM or direct Shopify integration
– Custom event tracking for key conversion actions
– Pixel test/debug to ensure firing accuracy

✅ GTM (Google Tag Manager) Setup (If not already installed)
– GTM container setup + event triggers configuration
– Clean and organized tag structure for long-term use

✅ Testing & Debugging
– Real-time testing using Preview Mode and Meta Pixel Helper
– Ensure all data flows correctly into GA4 and Ads Manager