Setup Google Ads remarketing campaign to bring visitors back

Most people don't become customers the first time they visit a website.

Remarketing gives you another opportunity to reach people who have already shown an interest in your business.

I'll set up a Google Ads remarketing campaign designed to bring relevant previous visitors back to your website and encourage them to take the next step.

What's included

REMARKETING STRATEGY

Review your website and customer journey
Identify suitable remarketing audiences
Recommend audience segmentation
Define campaign objectives

CAMPAIGN SETUP

Remarketing campaign setup
Audience configuration
Targeting settings
Exclusions
Frequency considerations
Location targeting
Budget and bidding recommendations

ADVERTISING

Remarketing ad structure
Ad copy recommendations
Relevant Google Ads assets
Call-to-action recommendations
Audience strategy

Where appropriate, I can help segment audiences such as:

All website visitors
Service/product visitors
High-value pages
Previous converters
Visitors who didn't enquire
Visitors who reached key pages but didn't convert
Why remarketing?

You've already paid to get someone to your website.

Remarketing gives you another opportunity to convert that interest into an enquiry, booking, sale or customer.

Important

Remarketing depends on your website traffic, audience size, privacy settings and Google's current advertising requirements. I cannot guarantee a particular number of impressions, clicks or conversions.