
Provide you with a strategic marketing activity plan
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What you get with this Offer
This includes a detailed Excel spreadsheet showing a six-month calendar of recommended actions, when to carry them out, and the associated costs. To support this, you’ll also receive a complementary Word document that provides more context for each activity, along with practical suggestions and trusted freelancer recommendations for implementation where relevant. The plan is practical and focused – not vague or generic – and fully aligned with your target market’s location and the most relevant marketing channels.
Please note, this isn’t a full marketing strategy covering market research, competitor analysis or financial projections. It focuses purely on the marketing activity section: the ‘what, when and how’ to promote your business effectively.
What the Freelancer needs to start the work
1. Your Website URL
To review your current online presence, structure, and content.
2. Your Marketing Budget
To recommend realistic activities that align with what you can invest.
3. Current Business Challenges
So the plan can address specific issues (e.g. low visibility, poor conversions, inconsistent enquiries).
4. Your Target Audience - who you're trying to reach – including any location focus, demographics, or client types.
5. Your Core Services or Products - to prioritise the most profitable or important areas of your business.
6. Any Previous Marketing Activity- what you’ve tried before (what worked, what didn’t), so I avoid repetition and build on what’s already in place.
7. Social Media Links (if any)- to assess tone of voice, engagement levels, and existing presence.
8. Business Goals for the Next 6 Months - whether it's more enquiries, better local awareness, increased web traffic, etc.