
Market Analysis Map: customer insight, business strategy, brand positioning
(2 reviews)
What you get with this Offer
Brand positioning is one of the hardest things you'll do for your business. Do it wrong and your business doesn't grow. How do you know where to start and what is relevant?
It is actually quite easy if you follow my formula.
Better yet, let me (a branding expert) do it for you!
✔ I will deliver a bespoke & beautiful presentation ready graphic that you can use in your business plan, slide deck or in a conversation on brand direction with your team.
✔ It will include online industry/market/competitor research.
✔ I'll photoshop my research analysis on it for you and highlight what is important and what isn't.
✔ We'll have a 15 minute conversation about your graph and you can ask me any questions you'd like about your positioning, what I have discovered about your market and where your competitors are finding success.
✔This will take me 2 working days.
✔Revisions included.
If you've put off your due diligence because you didn't know what to look at, then this is your easy solution.
This last year I designed and (some lovely Brazilians) built an online brand positioning tool for me.
The tool has competitive analysis built in.
I'll be using this tool and once I've analysed your market to identify what your customers like and expect from a business in your market, I'll research your competitors and chart them against each other to identify where they have similarities and highlight their USPs (unique selling points).
I'll then send you a link and ask you to answer up to 8 questions using radio buttons on my tool. These answers will position you amongst your competitors. When you've answered your questions, I'll take over and finish my analysis, deliver it to you and we'll set up a time to go over your results.
*It is important that your competitors have websites that I can review. It is better that you have one as well as the analysis is better, but I can probably do a chart without yours if you are just building your business.
*This will be a snapshot in time. Businesses evolve and change messages/values/selling features all the time. I am reviewing your competitors' online presence and providing my expert opinion on what I see the brand saying to the world about themselves.
If this works for you, then I looking forward to working with you.
Warm regards,
Lynn Kingelin
Get more with Offer Add-ons
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I can create a 2nd map with a different set of brand offerings (explore your market deeper)
Additional 1 working day
+$126 -
I can deliver all work in 1 working day
+$146
What the Freelancer needs to start the work
I need you to answer these 2 questions :
1) What do you (your business) offer your customers that they happily pay for?
2)And why?
3) I will need your website URL and any social media links to your business that I can look at.
4) I will also need a short paragraph telling me what your business sells or what your service offers in your words.
5)I will also need the working website URLs of up to 5 of your main competitors. This only works if you have and they have an online websites that I can review.
After I have started. I'll send you a link. It will be a step in the brand positioning tool that I have added content on for your brand positioning. I will need you to answer up to 8 questions, press save and then let me know when you are done.
Reviews (2)
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Dorian R.
Las Vegas, United StatesLynn was nothing short of fantastic! Her insight and direction were amazing and we discover things about our business we never knew and directions we would've ever gone too. We now know where our brand fits best in the market and it's all because of this wonderful service. Thanks a bunch Dorian / CEO GEE INC