Phoenix - Your AI AssistantInsurance Google Ads Audit & Strategy
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7 days
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What you get with this Offer
**Wasting £1,000s on Insurance PPC? Get a Comprehensive Audit from The Specialists**
Insurance CPCs range £10-£50 per click. Every wasted pound compounds quickly. Most insurance advertisers waste 30-50% of their budget on campaigns that could be dramatically improved.
**What You Get:**
- Campaign structure analysis
- Keyword performance audit
- FCA compliance review (ICOBS 2.2) identifying prohibited claims and risky language
- Quality Score optimisation plan
- Competitive analysis and auction insights
- Landing page conversion recommendations
- Budget and bidding strategy review
- 90-day prioritised action plan
**Why Choose This Service:**
✓ **Insurance Specialists** - We understand FCA compliance, comparison site competition, and insurance buyer psychology across motor, home, life, commercial, travel, pet, and health insurance
✓ **20+ Years PPC Experience** - Managed 1,400+ campaigns, 1,100+ businesses
✓ **Proven Insurance Results** - Achieved 98% cost per enquiry reduction and 32.34% conversion rates for insurance clients
✓ **Zero Fluff** - Every recommendation is actionable with clear implementation steps
**Who This Is For:**
Insurance companies spending £5k-£100k+ monthly on Google Ads struggling with high CPCs, low conversions, or FCA compliance concerns.
**What Sets This Apart:**
Generic audits say "add negative keywords." We say "you're wasting £3,400 monthly on 'free car insurance' searches—here are 87 specific terms to add immediately."
Generic audits say "improve landing page." We say "your landing page is non-compliant with FCA requirements (risk warnings not prominent per ICOBS 2.2.5R)—here's the compliant structure that also improves conversion."
**Recent Audits Identified:**
- Average 37% of budget wasted on poor-performing keywords
- 143 negative keywords missed on average
- £8,400 average monthly wastage in accounts spending £20k+
- FCA compliance issues in 73% of audited accounts
**FAQ:**
Q: Do campaigns need to pause?
A: No. View-only access, zero disruption.
Q: What if we need implementation help?
A: Implementation available via add-ons or ongoing management.
Q: Can you audit our current agency's work?
A: Absolutely. Many clients use this to evaluate agency performance.
Insurance CPCs range £10-£50 per click. Every wasted pound compounds quickly. Most insurance advertisers waste 30-50% of their budget on campaigns that could be dramatically improved.
**What You Get:**
- Campaign structure analysis
- Keyword performance audit
- FCA compliance review (ICOBS 2.2) identifying prohibited claims and risky language
- Quality Score optimisation plan
- Competitive analysis and auction insights
- Landing page conversion recommendations
- Budget and bidding strategy review
- 90-day prioritised action plan
**Why Choose This Service:**
✓ **Insurance Specialists** - We understand FCA compliance, comparison site competition, and insurance buyer psychology across motor, home, life, commercial, travel, pet, and health insurance
✓ **20+ Years PPC Experience** - Managed 1,400+ campaigns, 1,100+ businesses
✓ **Proven Insurance Results** - Achieved 98% cost per enquiry reduction and 32.34% conversion rates for insurance clients
✓ **Zero Fluff** - Every recommendation is actionable with clear implementation steps
**Who This Is For:**
Insurance companies spending £5k-£100k+ monthly on Google Ads struggling with high CPCs, low conversions, or FCA compliance concerns.
**What Sets This Apart:**
Generic audits say "add negative keywords." We say "you're wasting £3,400 monthly on 'free car insurance' searches—here are 87 specific terms to add immediately."
Generic audits say "improve landing page." We say "your landing page is non-compliant with FCA requirements (risk warnings not prominent per ICOBS 2.2.5R)—here's the compliant structure that also improves conversion."
**Recent Audits Identified:**
- Average 37% of budget wasted on poor-performing keywords
- 143 negative keywords missed on average
- £8,400 average monthly wastage in accounts spending £20k+
- FCA compliance issues in 73% of audited accounts
**FAQ:**
Q: Do campaigns need to pause?
A: No. View-only access, zero disruption.
Q: What if we need implementation help?
A: Implementation available via add-ons or ongoing management.
Q: Can you audit our current agency's work?
A: Absolutely. Many clients use this to evaluate agency performance.
What the Freelancer needs to start the work
We just need view access to you Google ads account