Earned Media Outreach for Experts & Thought Leaders

Have expertise journalists could use in their stories?

I help experts, executives and industry professionals position themselves as credible media sources and pitch their insights directly to relevant journalists and editors.

The goal is to create opportunities for expert quotes, interviews, commentary, features and media mentions through genuine earned media outreach.

✅ WHAT YOU GET

✔ Review of your expertise, credentials & background
✔ Development of your expert positioning
✔ Identification of relevant commentary topics
✔ Research of journalists & editors covering your field
✔ 30–50 targeted media pitches per month
✔ Personalized expert commentary pitches
✔ Direct journalist & editor outreach
✔ Professional follow-ups
✔ Expert bio & media profile support
✔ Campaign reporting & journalist responses
✔ Interview and media request support

✅ IDEAL FOR

➥ CEOs & Executives
➥ Founders & Entrepreneurs
➥ Consultants & Coaches
➥ Doctors & Healthcare Professionals
➥ Researchers & Academics
➥ Technology & AI Experts
➥ Finance & Business Professionals
➥ Authors, Speakers & Thought Leaders

✅ MEDIA OPPORTUNITIES WE TARGET

➥ Expert quotes in articles
➥ Journalist interviews
➥ Industry commentary
➥ Opinions on current trends
➥ Founder & executive insights
➥ Professional features
➥ Podcast/media interviews
➥ Thought-leadership mentions

✅ HOW IT WORKS

1. Profile Review – I review your expertise, credentials and achievements.

2. Expert Positioning – We identify topics where you can provide credible insights.

3. Journalist Research – I research relevant journalists and editors covering your industry.

4. Pitch Development – Personalized pitches position you as a potential expert source.

5. Outreach – Your expertise is pitched directly to relevant media contacts with follow-ups.

6. Reporting – You receive updates on outreach, responses and opportunities.

✅ REAL EARNED MEDIA

This is earned media outreach, not guaranteed paid placement.

Journalists independently decide whether to quote, interview or feature you. I provide the research, positioning, pitching, outreach and follow-ups; all editorial decisions remain with journalists and publications.

✅ Message me before ordering with your profession, expertise and 3–5 topics you can confidently discuss.