I am a Brand Marketing and Design Expert with 13+ years of international Experience in UK, Dubai and Italy.
I am SEO certified from University of California and happy to support on...Read moreI am a Brand Marketing and Design Expert with 13+ years of international Experience in UK, Dubai and Italy.
I am SEO certified from University of California and happy to support on SEO content strategy articles and websites.
My main activities in 13 years of brand and marketing and creative direction have been:
MARKETING, DESIGN AND BRAND STRATEGY| Delivered bespoke marketing, brand and design consultancy on websites, catalogues, digital posts and blogs and events to go reach the selected target.
CONTENT WRITER | Writing for blogs, ghost articles and PR, to boost SEO and Website optimisation.
MARKETING PLAN|Developed and executed marketing plan in the areas of Advertising/Media, Promotions, Digital Campaign and Public Relations for international markets.
CATALOGUE, WEBSITE AND PACKAGING| Developed clear understanding of brand identity standards (colors, logo, concept), coordinated projects, the Design team and communicated progress for European and Middle East audience.
DIGITAL MARKETING|Delivered Newsletter, Email campaign and social Accounts strategies for all 8 brands owned by the company I actually work for in North London.
Art Director|for Corporate video done in Dubai, from brief to content writer and selection of music, objects, location and voiceovers.
EVENT MANAGEMENT|Organized exhibitions all over the world (Frankfurt, Italy, Dubai, India and Kenya) and events for VIP and TOP customers in Dubai.
PRODUCT MARKETING | Managed the entire product line life cycle (mostly bathroom products) from strategic planning to tactical activities and specified market requirements for current and future products by conducting market research, driving a solution set across development teams
BRAND MANAGEMENT|Elaborated and Designed Brand strategy, worked with suppliers to execute researches, tracking business results, competitors analysis and overall brand equity.Managed logo launches and products in UK and Europe.
BUDGET MANAGEMENT|Managed marketing budget. Identified changes impacting the budget and proactively set direction and recommendations.
PROJECT MANAGEMENT|Managed and lead execution of various projects like exhibitions, events, products design, marketing campaigns.Motivated and inspired design and technical teamd to achieve their highest potential. Lead cross-functional team in Dubai, London and Shangai for successful and timely completion of product and catalogues improvement.
TEAM MANAGEMENT| Managed Design and Sales Team of 10 people based in Dubai and Shanghai for market strategies and projects related to product cycle and exhibitions.
