Phoenix - Your AI AssistantCustom Marketing Plan to Drive Growth and Outperform Competitors
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3 days
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What you get with this Offer
Every successful business begins with a clear roadmap. At ZH Consultancy, we deliver tailored marketing plans that help serious businesses stay ahead of competitors, attract ideal customers, and achieve measurable growth. With over 10+ years of expertise in strategy, branding, and digital marketing, our plans are designed to give you both clarity and execution power.
Your custom marketing plan is not just a document. It is a sales-focused, tactical playbook that outlines where your business stands today, where you want to go, and how to get there. Our process combines detailed research, competitor benchmarking, and actionable strategies, ensuring your company does not waste time or budget on guesswork.
Here is what your marketing plan will include:
✅ Executive Summary
Overview of your company, competitor insights, PESTEL analysis, SWOT analysis, and key success factors that frame the entire strategy.
✅ Objectives and Goals
We define your ideal customers, outline how to get in front of them, and establish measurable targets with realistic timelines and budgets.
✅ Core Strategy
A customised strategy based on your stage of growth, whether you are launching, scaling, or repositioning in the market.
✅ Competitive Advantage
Cost leadership, differentiation, and focus strategies to help you outperform rivals and protect your market share.
✅ Segmentation, Targeting, and Positioning
Clear guidelines on how to position your brand in the minds of customers for stronger recognition and loyalty.
✅ Marketing Mix Application
Actionable recommendations across product, price, place, and promotion to maximise impact.
✅ Action Plan with KPIs
Step-by-step tactical actions, performance metrics, and control mechanisms so you know exactly what to do, when, and how to measure results.
✅ Budget & Timeline
Detailed budget allocation, seasonal adjustments, and timelines that align with your sales targets.
✅ Content Calendar
A visual calendar of recommended marketing activities so your team can execute consistently with purpose.
Whether you are launching a new venture, scaling your business, or looking to regain momentum, our marketing plan will guide you toward stronger visibility, more inquiries, and increased revenue. Many of our clients have seen 25–40% uplift in qualified leads after implementing our plans.
Your custom marketing plan is not just a document. It is a sales-focused, tactical playbook that outlines where your business stands today, where you want to go, and how to get there. Our process combines detailed research, competitor benchmarking, and actionable strategies, ensuring your company does not waste time or budget on guesswork.
Here is what your marketing plan will include:
✅ Executive Summary
Overview of your company, competitor insights, PESTEL analysis, SWOT analysis, and key success factors that frame the entire strategy.
✅ Objectives and Goals
We define your ideal customers, outline how to get in front of them, and establish measurable targets with realistic timelines and budgets.
✅ Core Strategy
A customised strategy based on your stage of growth, whether you are launching, scaling, or repositioning in the market.
✅ Competitive Advantage
Cost leadership, differentiation, and focus strategies to help you outperform rivals and protect your market share.
✅ Segmentation, Targeting, and Positioning
Clear guidelines on how to position your brand in the minds of customers for stronger recognition and loyalty.
✅ Marketing Mix Application
Actionable recommendations across product, price, place, and promotion to maximise impact.
✅ Action Plan with KPIs
Step-by-step tactical actions, performance metrics, and control mechanisms so you know exactly what to do, when, and how to measure results.
✅ Budget & Timeline
Detailed budget allocation, seasonal adjustments, and timelines that align with your sales targets.
✅ Content Calendar
A visual calendar of recommended marketing activities so your team can execute consistently with purpose.
Whether you are launching a new venture, scaling your business, or looking to regain momentum, our marketing plan will guide you toward stronger visibility, more inquiries, and increased revenue. Many of our clients have seen 25–40% uplift in qualified leads after implementing our plans.
What the Freelancer needs to start the work
✅ Information about your company, products, or services
✅ Mission statement (if available)
✅ Pricing strategy and positioning
✅ Company website and social media handles
✅ Industry details and target audience insights
✅ Organisation chart if you have employees
✅ Any past marketing research or data
✅ List of main competitors and known insights
✅ Your future objectives and goals
✅ Current marketing materials or documents
✅ Your monthly marketing budget