
Create a bespoke 12mth marketing content plan for your business
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What you get with this Offer
We will create a bespoke 12-month content plan for your business, combining content strategy with SEO, keyword research sufficient to create the plan and AEO (Answer Engine Optimisation).
Rather than simply giving you a list of generic blog ideas, we'll research your business, audience, services and subject areas to identify useful content opportunities that support your wider marketing objectives.
Your completed strategy will be supplied as a document that your own team, freelance writers or marketing agency can work from throughout the year.
Your 12-month content plan will include:
• 12 months of planned content topics
• Suggested article/blog titles and angles
• Relevant target keywords and search terms
• SEO considerations for each topic
• AEO opportunities to help content perform in AI-powered and answer-based search
• Suggested questions and search queries your content should answer
• Recommended content themes and topic clusters where appropriate
• Suggested content formats
• Guidance on search intent and the audience each piece should target
• Ideas for internal linking and supporting existing website content
• Recommendations for updating or repurposing content where relevant
• A logical publishing schedule across the 12 months
• Practical implementation guidance
The plan will be created specifically for your business – not generated from a generic content calendar template.
With more than 20 years' experience in digital marketing and over 30 years in copywriting and content, we understand that successful content needs to do more than fill a blog. It should answer genuine customer questions, demonstrate expertise, support your wider website and help your business become more visible across traditional and AI-powered search.
Get more with Offer Add-ons
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I can review 3 competitors to identify content gaps and opportunities.
Additional 3 working days
+$128 -
I can offer a 30 min strategy call & talk through your plan, priorities a& implementation.
Additional 3 working days
+$87 -
I can deliver all work in 1 working day
+$134
What the Freelancer needs to start the work
To create your strategy, we'll need:
• Your website URL
• A brief overview of your business and key services/products
• Your main target audience/customer
• Your main business or marketing priorities for the next 12 months
• Details of any particular products, services or topics you want to promote
• Your main competitors, if known
• Details of any existing SEO/keyword research you would like us to take into account
• Any important seasonal dates, campaigns or events
• Any regulatory, compliance or brand guidelines we need to consider
If you don't already have keyword research or a detailed content strategy, don't worry – that's what we're here for.D