The unprecedented crisis of COVID-19 has proven to many businesses how critical good communications is, whether you are communicating with staff, customers, government or wider stakeholders...Read moreThe unprecedented crisis of COVID-19 has proven to many businesses how critical good communications is, whether you are communicating with staff, customers, government or wider stakeholders .
I have over 9 years experience in strategic public affairs and public relations specialising in integrated campaigns that mix a variety of disciplines including digital communications and marcomms.
I have a lot of experience working with SMEs and am currently an advisory to BackInBusiness.org.uk as Head of Policy, Research and External Affairs, providing small businesses with support during the COVID-19 crisis. Otherwise my experience to date includes working for the office of a Prime Minister, a Secretary of State, HNWIs, senior Members in both Houses of Parliament, C-Suite, Headteachers, and a Thinktank.
Campaigns I have advised on and managed include communications strategies across multiple stakeholder audiences and publics, tailored to meet your objectives.
Incorporated into any communications design is initial research to identify and understand core audiences and needs. Following this is a review of activities that can be undertaken to meet these needs. For all programmes, I monitor and evaluate developments using a variety of tools that measure activity to ensure it is efficient and effective. Importantly, I provide clients with timely analysis against agreed metrics to work out what is working and what is not, developing actions where necessary to mitigate upcoming risks and overcome any issues to the project.
Throughout my experience I have built up key, working relationships across a variety of sectors and provide an initial consultation to all new clients to set out objectives and how we can work together to achieve these.
Services include: public affairs strategies, public relations strategies, messaging, integrated communications, thought leadership strategies, press release writing, social media content strategies, website content strategies, newsletters and distribution, blog content, audience research, marcomms strategies, investor PR.
