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- by John T.
- Posted: 18 May 2010
-
John T.
London, GBSue's Agency did keep to a tight deadline on this, for which I'm very appreciative. However, I didn't feel the work was as good as it should have been, as several things had been missed off the telephone brief I gave. I gave a chance for an explanation, but it wasn't satisfactory and blamed the written brief (which I explained on the phone had changed significantly). Most of the work I used I managed to get in greater detail from a 30 second call to the RAB. I think the fees I paid were mostly taken up in a focus group, which I hadn't requested. The intention to do a good job was most certainly there, though.
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