Post Project
  • Search
    • Buyers can
    • Search offers to buy now
    • Search freelancers to request a proposal
    • Freelancers can
    • Search projects to quote on
  • How it works
  • Log in
  • Sign up
  • Freelancer?
Browse by Category
    Technology & ProgrammingWriting & TranslationDesignDigital MarketingVideo, Photo & ImageBusinessMusic & AudioMarketing, Branding & SalesSocial Media
    Lesley Morrissey

    Lesley Morrissey

    Commercial copywriter

    Chelmsford, United Kingdom

    My first professional writing assignment was a poem that was read on Radio 4 - I was 8 years old and I've been writing ever since. I've worked as a features writer,...Read moreMy first professional writing assignment was a poem that was read on Radio 4 - I was 8 years old and I've been writing ever since.

    I've worked as a features writer, marketing specialist (for Dubai Duty Free), internal communications (Ford) and run a commercial copywriting practice since the beginning of 2000.

    I've studied not only what people read, but also HOW they read, so I work with designers to ensure that the message is presented in a way that makes reading easy.

    You'll find my focus is on delivering what the READER wants so they get my clients' messages fast and effectively.

    Area Covered: Web, marketing, blogging, social media


    Work Experience
    -----------------

    Summary: My passion is communication, specifically in writing, and helping people to translate their message into something that is easy for the recipient to both see and understand without effort.

    Experience – written communication
    As Managing Director of Inside News I operate both as a commercial copywriter, specialising in readability and website copy, and also run a team of freelance writers with a variety of specialisms.

    I work with graphic and web designers to ensure that the presentation of the message does not interfere with the reading process. My expertise is in having studied not only WHAT people read, but also HOW they read – in other words what stops them reading.

    The most frequent assignments we work on are website copy and marketing letters/email campaigns. Our clients report that the work we have done has made a measurable difference to the results they get.

    I delivered the internal Corporate Citizenship newsletters for Ford Motor Company from the end of 1999-2003. During this period I also wrote for Ford Racing News and created another internal newsletter for a different division of Ford. During 2003-4 I also wrote for Ford News, the UK/EU publication that goes to all staff and retired personnel.

    I have worked on a wide range of projects including writing the training manual and delegates notes for a level 3 qualification in Fire Risk Assessment for the Chartered Institute of Environmental Health in conjunction with a client (who provided the specialist knowledge). As a former management trainer I am familiar with writing training manuals.

    As a freelance journalist I have written for many newspapers and magazines internationally, although my journalism activities are confined to writing press releases for other people these days!

    As a writer I have turned my knowledge into book form with three management books to help managers get the best from themselves and their teams. I am trained to edit non-fiction and business fiction and edit books occasionally.
    Job Title: Communications Consultant
    Company: Risk and Safety Plus Ltd
    Description: All written material for the company including newsletters, blogs, marketing material, training notes, letters, processes.

    I operate as part of the marketing team and contribute to the marketing planning. This is an ongoing retained contract.
    From:01/Sep/2007 To:30/Sep/2015

    Job Title: Copywriter
    Company: Home Insulation Grants
    Description: Writing monthly marketing letters and website copy to keep the websites current.

    This is an ongoing retained contract.
    From:01/Sep/2011 To:31/Dec/2012

    Job Title: Copywriter
    Company: Sourcerer
    Description: Creating the copy and advising on structure for The Sourcerer's website.
    From:15/Oct/2010 To:29/Oct/2010

    Education Summary: Qualified by Chartered Institute of Personnel and Development

    Completed a distance learning course in writing in 1982 (I was based overseas so no opportunity to do this in a college environment).

    Train the trainer programme run by the Institute of Management (now CMI).

      4.5
      (1)
      £50
      /hr
    Contact

    Skills

    editingproofreadingsales lettersCopywritingcopy typinghuman resources (hr)microsoft powerpointsalesman

    Insights

    Freelancer Buyer
    Projects listed
    0
    Freelancers worked with
    1
    Last active
    Mar 22 2021
    Response time
    instantly

    Insights

    Freelancer Buyer
    Projects worked on
    2
    Buyers worked with
    2
    Last active
    Mar 22 2021
    Response time
    instantly

    Skills

    editingproofreadingsales lettersCopywritingcopy typinghuman resources (hr)microsoft powerpointsalesman

    Insights

    Freelancer Buyer
    Projects listed
    0
    Freelancers worked with
    1
    Last active
    Mar 22 2021
    Response time
    instantly

    Insights

    Freelancer Buyer
    Projects worked on
    2
    Buyers worked with
    2
    Last active
    Mar 22 2021
    Response time
    instantly
    Skills Insights

    Insights

    Freelancer Buyer
    Projects listed
    0
    Freelancers worked with
    1
    Last active
    Mar 22 2021
    Response time
    instantly

    Insights

    Freelancer Buyer
    Projects worked on
    2
    Buyers worked with
    2
    Last active
    Mar 22 2021
    Response time
    instantly
    Skills Insights
    editingproofreadingsales lettersCopywritingcopy typinghuman resources (hr)microsoft powerpointsalesman
    • Portfolio (13)
    View All (13)
    • Reviews
    • Purchases
    • Endorsements
    Hide feedback
    Course designer needed
    • Dehrenby Dehren H.
    • Posted: 2 Oct 2011
    • 1
    • 04 Oct 2011 Dehren H.
      Dehren H.
      London, GB

      Lesley was excellent.Very knowledgeable and passionate.

      Would recommend,highly,

      Dehren

    Article copy on the power of business networking
    • Ryanby Ryan E.
    • Posted: 11 Oct 2011
    • 1
      No result found
    9471096320

    Product

    • About
    • Team
    • Careers

    Support

    • How it works
    • Trust & Safety
    • Help Centre

    Discover

    • GuidesStoriesNews

    Resources

    • Customer Stories
    • Business Cost Calculator
    • Startup Cities

    Browse

    • Freelance Services
    • Freelance Services By Country
    • Freelance Skills
    • Terms
    • Privacy
    • Sitemap
    • Company Details
    • © 2023 People Per Hour Ltd
    We collect cookies to enable the proper functioning and security of our website, and to enhance your experience. By clicking on 'Accept All Cookies', you consent to the use of these cookies. You can change your 'Cookies Settings' at any time. For more information, please read ourCookie Policy
    Cookie Settings
    Accept All Cookies