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    Jason Darrell

    Jason Darrell

    Semantic Copywriter & Social Strategies

    Tipton, United Kingdom

    English speaking

    I'm a semantic copywriter - writing and editing content that ensures Google understands your brand, target audience and your modus operandi at least as well as humans. Alongside...Read moreI'm a semantic copywriter - writing and editing content that ensures Google understands your brand, target audience and your modus operandi at least as well as humans.

    Alongside copy - that I either write, edit or help staff writers to produce via consultation - I work with brands on their social media campaigns to target relevant audiences.

    For large businesses with multiple domains and bespoke social media platforms, I offer a consultancy service. The semantic web is hungry for knowledge that can only come from within authorities operating in the field.

    Through consultancy, I teach businesses how to leverage their experience, amplify it and become that industry authority. To get the best results, we must write for engagement on the web first, then edit for the clarity that artificially intelligent search indexers need to rank copy with confidence.

    The technical side of my craft - writing and editing to garner the best from search engines - I learned almost exclusively through SEO Workers. A deal of my current freelance workload still comes via Bavaria, bless them. But there's (nearly) always room for more.

    To understand more about my processes, please view these two presentations on SlideShare:
    1. Entity Disambiguation - the Semantic X-Ray
    ► http://www.slideshare.net/Zebedeerox/entity-disambiguation-the-semantic-x)

    2. Semantic copywriting guidelines and best practices
    ►http://www.slideshare.net/Zebedeerox/semantic-copywriting-guidelines-and-best-practices

    As for references out there in digital marketing circles, you can find me included in these prestigious lists:
    1. What we learned in 2015 – your favorite experts share (Bruce Clay Inc.)
    ► http://www.bruceclay.com/blog/what-we-learned-in-2015/

    2. Midweek Zap - Your Semantic X-Factor (Actation Now!)
    ► https://www.youtube.com/watch?v=8RZPRjuEI0A

    3. 99 Zingers – Tips That Will Challenge Your Digital Marketing Beliefs (Search Engine Land)
    ► http://searchengineland.com/99-zingers-tips-that-will-challenge-your-digital-marketing-beliefs-178911 (#18)

    Today, I work full time as a marketing manager and copywriter in the mortgage/insurance space. But I still find time to help businesses and individuals implement my "Semantic X-Ray" on their own content, empowering their staff to write using readability, NLP, RDF, sentiment and style.

    Not only does on-site copy need to convey a consistent message, but that same message should also echo across your social. I help businesses keep their message uniform by harmonising their on- and off-site activity.

    If you think you can benefit from these techniques – backed by market experts – do send me an invite. Look forward to seeing you on Page 1!

      4.9
      (8)
      £50
      /hr
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    Skills

    editingbrand marketingsocial media managementcontent writingCopywritingmarketing writingblog writingsocial media writinghootsuitesearch engine optimization article (seo article)
    Industry expertise: Financial Services, Food, Healthcare, Insurance and Marketing

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    editingbrand marketingsocial media managementcontent writingCopywritingmarketing writingblog writingsocial media writinghootsuitesearch engine optimization article (seo article)
    Industry expertise: Financial Services, Food, Healthcare, Insurance and Marketing

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    Buyers worked with
    8
    Last active
    Jan 21 2023
    Response time
    instantly
    Skills Insights
    editingbrand marketingsocial media managementcontent writingCopywritingmarketing writingblog writingsocial media writinghootsuitesearch engine optimization article (seo article)
    Industry expertise: Financial Services, Food, Healthcare, Insurance and Marketing
    • Portfolio (13)
    View All (13)
    • Reviews
    • Purchases
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    I need content written for our financial services website
    • PPIby PPI G.
    • Posted: 19 Dec 2014
    • 3
    • 31 Mar 2015 PPI G.
      PPI G.
      City of London, GB

      It was great to work with Jason, he wrote amazing content that was exactly what we wanted. It was professional and his writing style had a lot of personality, he even done the research for the content. We have a lot more work to be done and we look forward to continuing working with Jason in the future.

    • 13 Feb 2015 PPI G.
      PPI G.
      City of London, GB

      Jason continues to provide well written and on point content for our website, we look forward to receiving the next stage of work.

    • Show more feedback (1)
    Content Writing / Article Writing / Blogging
    • Oliverby Oliver B.
    • Posted: 26 Oct 2013
    • 3
    • 14 Nov 2013 Oliver B.
      Oliver B.
      Southampton, GB

      Jason wrote another excellent article for me! Thanks very much.

    Native English Speakers only - Big Content Rewrite project - Digital Marketing topics
    • Fredericby Frederic C.
    • Posted: 23 Jun 2013
    • 3
    • 06 Aug 2013 Frederic C.
      Frederic C.
      Sydney, AU

      Keep up the good work Jason!

    Spin 100 Tax Tips
    • Paulby Paul S.
    • Posted: 27 Feb 2013
    • 0
    • 16 Apr 2013 Paul S.
      Paul S.
      London, GB

      Jason has delivered far more than I had expected. I have already and will continue to recommend the quality of his work.

    Blog Post Editing and Publishing
    • Jonnieby Jonnie J.
    • Posted: 16 Nov 2012
    • 1
    • 21 Dec 2012 Jonnie J.
      Jonnie J.
      Maidstone, GB

      Good quality work. Detailed, high degree of knowledge and good communication.

    Article Writing
    • Oliverby Oliver B.
    • Started: 25 Oct 2012
    • 06 Nov 2012 Oliver B.
      Oliver B.
      Southampton, GB

      Jason is a brilliant SEO writer. I'll use his service again in the future

    Blog Article about Twitter Marketing
    • Oliverby Oliver B.
    • Posted: 31 Mar 2014
    • 5
      No result found
    Automotive Copy
    • Micheleby Michele M.
    • Started: 26 Feb 2013
      No result found
    I need help with correcting my writing, writing letters to celebrities and press etc
    • Jakeby Jake S.
    • Posted: 3 Aug 2012
    • 0
      No result found
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