Update Linked In Profiles & Write on Accounting Topics Focussing on Cloud Accounting

Information for the blog/website: Drive interest in our cloud accounting expertise, in particular Xero.
Industry: Business
Topic: Linked In / Accounting / Cloud Accounting
Tone: Formal/Professional
Outline & Structure: Sanders are chartered accountants looking for a copywriter to increase our online social media presence to ensure we have a consistent and relevant message to our target audience across LinkedIn, our website and other social media outlets. Our primary focus is to drive interest in our cloud accounting expertise, in particular Xero, and copy should ideally draw parallels to the chosen subject and how cloud accounting and our expertise can help.

Sanders offer a host of services, from acting as an outsourced accounts department to preparing accounts, from audit to taxation, record keeping to company formation and more so have a broad scope of capabilities and we now want to tell the world what we offer.

The one off tasks are as follows:

- Interview partners in order to produce copy to update the partner’s LinkedIn profile
- Produce LinkedIn profile copy for partner approval
- Apply LinkedIn updates on behalf of partners
- Review the copy in the Sanders website

The ongoing task would be to produce regular engaging copy on relevant accounting topics with a focus as described above.
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