E-commerce content designer

Hi there

I would like to express my brand values and other important information on the homepage of a redesigned site.

I want someone to think of clever ways of expressing my brand values, which are sustainability, safety, and supporting baby and child development - and I am open to changing these words so they are better fit for purpose and marketable

I would also like some advice about what I should have the homepage, product landing pages etc.

My existing site is www.nordicstork.com

Thanks
Leah