A blog post about social media and customer service

Num. of articles: 1
Words per article: 500
Information for the blog/website: I would like a blog post about the importance of customer service and how social media can play a role in it.
Industry: Business
Topic: Customer Service
Tone: Informal/Casual
Outline & Structure: Customer service is what separates what you do or sell from everyone else.

I always say you can throw a quarter in any direction and hit three people that do or sell what you offer. Why should they do business with you, because they like, trust and enjoy working with you.

Example of social media and customer service: I had a repair garage as a customer. A customer accidentally left his driver license on the counter of the business on Friday afternoon. The garage was closed until Monday at 9am. I received a message via the garages business Facebook page. The message was typed in all caps and stated that he was leaving to fly out of the country on Sunday morning and would be unable to fly without his identification let alone drive to the airport legally. I immediately texted the owner of the garage. He contacted the client and met him Saturday morning to give the customer his driver's license.

Social media gives the client a place to praise the business and get issues resolved before they grow out of proportion and get ugly.

Social media can spotlight a business that is doing business right.

When a social media platform is managed properly it gives the potential customers time to ask their questions on their time and not have to be restricted to "normal" business hours. Get their questions answered from the comfort of their own home, in their jamies and when they want.

Social media builds community by provide great online customer service, it give you a chance to show your customer service expertise before they ever contact you or walk through the doors of your business.
Extensive research needed: no
Extra notes: