Write a 15-20 page ebook on Title: Look 10 years younger

To pitch for this - please read the brief thoroughly - look at the attachments - and view the you tube demonstrations to get a feel for the target audience and what I need.

I am in the process of setting up my website and want to create a free gift - ebook with the title being Look 10 years younger .

The Market : Lifestyle/Health
Niche: makeup & skincare
Superniche : anti-aeging
Target Audience: women who are concerned about the effects of ageing

I have registered the domain 10-years-younger.info that will be essentialy offering this free gift in return for name and email address. it will also be offered on my main website( almost complete) , facebook https://www.facebook.com/RedCarpetReadyBeautyProducts etc in order to build traffic and ultimately my email list.

I really want to be able to provide value to whom ever downloads it so they go wow - i never knew that so a combination of interesting facts with plenty of practical easy to do tips is essential I think.
As our products are created for Hollywood film and TV by professsional make up artists linking the title to the theme of our brand - getting you red carpet ready is really important.

Ideas:
Red Carpet Ready secrets of the stars ?
Hollywood makeup artist tips and tricks you must have ?
11 secrets that Hollywood make up artists use everyday?

Tips and facts to focus on the following key areas as this is what our products help with :
Eyes: dark circles(panda eyes), puffiness, finel lines, crows feet , wrinkles
face, neck, declotagé, back of hands: wrinkles, fine lines, pigmentation, sagging skin( jowl lines)
Lips : dryness, plump lips ,furrows lines
Lashes: length, conditon, why do they not grow , how to get them longer and stronger

Interesting Facts :
I have learnt that we lose 1% of our collagen each year after 30 which causes the sagging skin - every time I tell a client that they go " i never knew that " and become more intrigued. The more we can do that the better i feel.

dark circles under the eyes? - take silica everyday and see a vast improvement

I would have links etc to our website/facebook for those who want a more quick fix by buying our products straight away.

I would envisage research needed
- having really good facts
- magazine style with great images ( i will have designed seperately)
- not too scientific - but factual enough where the reader would say " wow I never knew that?"

I have attached
-my style guide
-facilitator success guide ( all product information and scripts) to get an understanding of how our products work
- PR pack - shows our products are genuinely linked and used by celebrities

Please go to our you tube channel and watch the demonstrations they are real customers reactions - this is my target audience https://www.youtube.com/user/RedCarpetReadyBeauty

regards, Ty