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Live Chat event conversion tracking

  • Posted:
  • Proposals: 12
  • Remote
  • #4498783
  • OPPORTUNITY
  • Awarded
Brian D.Oyewale T.Μuhammad Κamran Μ.Raj S.Mansoor M. + 7 others have already sent a proposal.
  • 0

Description

Experience Level: Entry
I am unable to reinstate my event tracking for my live chat on my site - it operates by someone clicking the button in the live chat box which initiates an event in analytics and pulls through a conversion to adwords. It is not simple conversion tracking that can be carried out via a landing page.

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Clarification Board Ask a Question

  • Oyewale T.

    Hi Todd,
    Just a quick clarification — is the live chat provider using a custom JavaScript callback/webhook for the event trigger, or was the conversion previously tracked through Google Tag Manager listening to the chat button interaction directly?

    However, if you do not have answer to all of this i can review that all by myself.

    Working with event-based conversion tracking, this detail would help narrow down whether the issue is coming from the live chat integration itself or the analytics/adwords event mapping.
    Thanks.