Social media research
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Mohali
880585128342411986781996928924930157
Description
Experience Level: Intermediate
Estimated project duration: less than 1 week
This hourly is to undertake social media research to identify key influencers and groups on the social media platforms of Facebook, Twitter and Linkedin, and to identify key influential Bloggers.
The outcomes of the research will be used to promote a new consumer based wine product in the Australian Market via direct marketing campaigns, as well as to identify (and link with) key influencers with the objective of sourcing blog content and to act as advocates for the product (more information on the product will be provided to the successful bidder). The priority order of the platforms is Facebook and Bloggers, followed by Twitter and finally Linkedin.
The results should include quantitative measures of group/blogger significance, such as blogging frequency and relevance, number of followers etc and for social media groups, number of participants and amount of activity (posts per day/week/month), age of group/duration of blogging etc as well as a qualitative evaluation of the comparative value of the group/blogger to the product being promoted.
The successful bidder will be expected to deliver the outcomes of the research in draft format one week from engagement, with further research potentially required based on a review of the results.
The outcomes of the research will be used to promote a new consumer based wine product in the Australian Market via direct marketing campaigns, as well as to identify (and link with) key influencers with the objective of sourcing blog content and to act as advocates for the product (more information on the product will be provided to the successful bidder). The priority order of the platforms is Facebook and Bloggers, followed by Twitter and finally Linkedin.
The results should include quantitative measures of group/blogger significance, such as blogging frequency and relevance, number of followers etc and for social media groups, number of participants and amount of activity (posts per day/week/month), age of group/duration of blogging etc as well as a qualitative evaluation of the comparative value of the group/blogger to the product being promoted.
The successful bidder will be expected to deliver the outcomes of the research in draft format one week from engagement, with further research potentially required based on a review of the results.
Tim M.
100% (19)Projects Completed
32
Freelancers worked with
23
Projects awarded
19%
Last project
30 Dec 2021
Australia
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