Market Research : Niche Research/Brand Audit

General information for the business: Online food ordering company
Industry: Food and Beverage
Geographical areas: UK
Data to include: Brand audit of all online food ordering company

Brand architecture: how the competitors structures the website, services and how it relates to one another

Brand Positioning: how the competitors brand's position is in the current market

Analysis on the Indian Restaurant & takeaway industry to include Bangladeshi, Pakistani, Indian, Sri Lankan, Nepalese,

Analysis on Indian food trend, eg the popularity of ordering Indian food online - stats if poss

Assess consumer perception towards ordering Indian food online - exploit any opportunities
Extra notes: Please note it must include: Just Eat, Hungryhouse, Delveroo, Curries Online and any others