Logo design

Design a Logo for Estate Planning and Will Writing Business. The Company is called GSA Wills and Estate Planning. The Logo design should take into account the following. Making a will is an unusual product. Its not a product people actively want is something they need. Its associated with death and therefore not a subject that people seek out. They require reassurance that the firm is professional and approachable. These values should be conveyed through the logo. The logo should work in letterheads, business cards and websites and be recognisable. Maybe it should have a full and shortened format. I require four options to narrow down. I need to get finished artwork that is can be given printers for letterheads etc, to website designers for incorporation.