Google Analytics Implementation Guide

General information for the website: Travel
Description of requirements/features: Hello,
I need someone that knows Google Analytics to provide me with an implementation guide so I can track the following metrics on a website:

- How the customer gets to the shop results (i.e. from home pg search box, trip builder, sightseeing pg, sample packages, etc) - Add to cart & unsuccessful add to cart products
- Unsuccessful checkouts, registrations (successful as well) and logins
- Tracking logged in users vs unlogged users
- Saved itinerary views
- Saved itinerary conversions to a booking vs. abandons
- Site searches (and sightseeing) that yield no results
- Social shares
- Itinerary downloads
- Customer loyalty (repeat purchasers) and ongoing value
- Form leads & errors (http://www.go-today.com/gt_groupreq.aspx, http://www.go-today.com/gt_contactus.aspx, http://www.go-today.com/go-today-help.aspx, http://www.go-today.com/email.aspx?e=pr & http://www.go-today.com/email.aspx?e=general)
Click-throughs on home page promotions (rotating product and four suboffer packages)
- Newsletter subscribers
- Video engagement
- Engagement with embedded maps

The site is go-today.com. I can provide access to GA if needed. Thank you.
Payment methods: Credit Card, Paypal
Specific technologies required: Google Analytics
Extra notes: