Ebook on copywriting

I am looking for a writer fluent in English to write an ebook on copywriting.

Requirements:
The ebook will be approximately 3,000-3,500 words and will follow the brief I supply. The ebook will be targeted a micro and small business owners who often write their own copy for websites, leaflets, adverts, etc. It should be supplied in a word document.

The content needs to be structured logically, read well (have flow,) be informative and accurate (some research may be required), professionally written and original (no copy and paste, spun or re-arranged articles/website content.), it must pass also Copyscape and other article search engines or it will be rejected and the project terminated.

Proper use of the English language with logical structure, correct grammar, spelling and punctuation is expected. Any content that contains mistakes will be sent back to be reworked.

The content must be well written and resonate with the website visitor – I am looking for high quality content that keeps people coming back to my blog. You must understand and appreciate writing copy from the perspective of motivating visitors, answering “what's in it for me?”. I am not looking for produce generic content.

Once this project is complete, complete ownership of the content, and all copyrights will pass on to me. You may not resell, reprint, auction off, reproduce or post the content, or any portion of the content, in any way.

Key Elements
Quote authority sites, figures or sources when/where it makes sense - this drives credibility.
Answer the question for the visitor: What will I learn from this content?
Subheads or Headers break up the content.
I want fresh content that educates, informs and engages with the reader.
Please add some sense of humour (light) if you think it fits with your copy.
Feel free to bullet point key thoughts and recommendations.

Deadline is for the work to be completed is 13th July 2012. When bidding please include appropriate copywriting samples.