Google adwords campaign

Hello

I have a very we job needs doing

I have just set up a website and now would like to run google ads (The Right Way) I set this up my self before but i dont know the best way, it did not work out well. I was getting alot off clicks from the wrong places.



I would like 2 campaigns set up

1 - campaign Gifts

2 - campaign Shopping

Inside Gifts Just an add saying something like Gifts For All Occasions or something like that and have links under the main ad. I believe google dose not charge extra for this. so we could have jewellry - Computer - Baby - Handbags. and the main add goes to home page



Inside Shopping I would like an add for

- Baby Changing Bags

- Lady Handbags

- Jewellry

- Baby Gifts

I will let you know the budget after we start I only need this set up with the right keywords

I think i can manage after my self

Thanks