Google Ads and Drive Sales

We seek a seasoned digital marketer to promote our website and increase sales conversions through Google Ads. The right candidate will design comprehensive search, display and shopping campaigns optimized for lead generation and revenue growth. Links should be established between Google campaigns, our social media presence and email list to form an integrated digital marketing strategy.

Analytics and reporting are crucial to ensure optimization of adspend. The marketer will keep track of key metrics such as impressions, clicks, cost-per-click and ROI. Regular reporting on campaign performance against goals will allow data-driven adjustments to creative content, targeting and budget allocation. Success will be measured not just by vanity metrics but verifiable increases in qualified traffic and transactions attributable to online advertising.

Applicants should demonstrate proven experience devising multi-channel Google Ads strategies and tracking results. Knowledge of major social networks and email service providers is essential for cross-promotion. Creativity and technical skills are needed to craft compelling ads across different formats and devices. The role requires dedicated and consistent effort to constantly refine the digital campaigns for optimal response. More than basic user skills, the ideal candidate will bring strategic planning and analytical abilities.

We seek a collaborative, detail-oriented marketer to take ownership of our digital growth. If you have the skills and drive to help scale our business online, we welcome your proposal.