Podcast company looking for podcast marketing strategy partner

Hi there,

We are a UK based podcast production company that primarily looks after the technical recording and editing side of making podcasts. We are a small remote team, but the founder in based in London.

We have some good clients, and are generally happy with how things are going at the moment! However, we are loosing a few deals and missing a trick by not offering any kind of podcast strategy/marketing services.

The plan would be to find someone that can be brought onboard in a freelance capacity that is an expert in the podcast strategy/marketing, so we can start offering this as a service. You'll own this portion of the business, and will be given creative freedom to run the department.

What I'm Looking For

- Experience in podcast strategy, devising concepts with clients that can be leveraged effectively across press, video and social media
- Host and guest booking, making sure they are the right fit for the concept
- Ability to create scripts and briefing documents
- Case studies or proven podcasts that they have made it into Apple podcasts charts using their strategies
- Experience with external press and extensive media contacts
- Proficient at crafting and running paid advertising campaigns across different platforms, such as Instagram, Spotify and other networks
- A deep understanding of cross promotion
- Ability to secure guest appearances for the host to increase awareness of the show
- Create social assets that really deliver, whether those are audiograms, video clips, or stills - to drive social audiences to become listeners
- Experience creating full marketing plans, schedules and a full strategy talking all the above into consideration

I'm not looking for quick, cheap ways to boost our clients subscribers and listens. The successful person needs to be able to do all of the above, so we can offer an end to end service for podcast launching.

Please make sure you have a detailed case study of podcasts that you've helped to release and promote, with key data on how you helped that podcast grow.