Mailchimp automation and email marketing expert needed

Objective:

We’re seeking a proficient Mailchimp expert to implement two automated email series and design an interactive sign-up form, ensuring seamless integration with our Shopify store and efficient customer segmentation.

Email Automation Series:

**Series 1: Post-Purchase Engagement**

1. **Welcome Email**: Automatically sent post-purchase, welcoming customers and celebrating their choice.
2. **Feedback Request**: Invite customers to rate their new glasses and offer a discount code as a thank you. If the rating is 4/5 stars, direct them to Trustpilot for an additional discount.
3. **Product Introduction**: Share a featured product with an exclusive offer.
4. **Offer Reminder**: A nudge reminding customers of the special offer before it expires.


**Series 2: Sale Countdown**

1. **Pre-Sale Buzz**: Generate excitement with a countdown to an upcoming sale.
2. **Sale Announcement**: Alert that the anticipated sale is live with highlighted deals.
3. **Last Call**: A final reminder with urgency that the sale ends in 24 hours.

**Sign-Up Form:**
- A visually appealing and user-friendly form on the landing page to capture emails and ‘favourite sports’ for nuanced segmentation and personalized marketing.

Key Requirements:

- ‘Useable’ Templates: Develop brand-aligned, easily editable email templates.
- Shopify Integration: Ensure real-time triggers based on customer actions and sign-ups.
- Expert Insight: Leverage proven strategies for engaging content and effective automations.

Expected Deliverables:

- Two distinct, operational automated email series.
- An integrated, interactive email and preference capture form on the landing page.
- brief training if needed, for template and content modification

Timeline:

Completion ideally within 1 week, with frequent, collaborative draft reviews