Leicester UK - Brand Awareness - WHAT IS "IDLE"

Hi everyone.

SO! - WHAT IS IDLE?!

We are launching a Ride-hailing app called Idle. It is an ethical ride-hailing app that GENUNILY put the driver first.

We are keeping everything simple, the driver just pays £7 a day and thats it. no commissions, no admin charges, no early redemption fees for collecting their days pay..... unlike other apps, if the driver has a £500 day, we only have a £7 subscription to pay per day, other apps will take 50% of that... do the maths, IT IS JUST WRONG!!

We need someone IN LEICESTER that has a good eye for photography, that knows Reddit and how to get the most out of it. We desire pics of the city, the shots are all going to be about prospective, shots of buildings, trees, spaces where people are chilling and gathering..... idle is the person walking about noticing things that others overlook...…

The person we choose must have a PASION for change, a passion for ALL people, HIGH empathy levels, someone that wants to understand idle and grow with it, that wants to grow our brand awareness in a way that makes this more about a change in peoples mindset, "you ride with idle as a statement of your desire for equality"

If you would like to see an example of how we post, please have a look at our current reddit feed

https://www.reddit.com/user/CautiousAd4901 (we are working on changing the r/.... to idle)


"FOR THE PEOPLE"