Service branding - logo design only initially
4584
£200(approx. $250)
- Posted:
- Proposals: 2
- Remote
- #90880
- Archived
Description
Experience Level: Expert
We are taking our established "Design Led Construction" service (a relatively innovative construction procurement approach) into a wider arena. We wish to trademark the service, and have been advised that a logo will be an important aspect of the application.
We have done some graphics in-house (we are architects), which can be seen in fairly unpolished form on our website (NB : this is a first draft only, and has not been launched), and on the attached artwork for our site sign board.
Our new target market will be for larger projects, and for commercial developers. These people are generally fairly conservative and need to feel reassured that we do not take the spending of millions of pounds of their money lightly.
We are looking for a modern, fresh, communicative logo that uses the words "Design Led Construction" clearly and legibly - with a minimum of other graphics. It seems to us that it might be possible to arrange the words so that they communicate the idea that 'design leads construction along', while still remaining legible - but this may be too complex/clever-clever.
Although we are very happy with the black text on green/orange for our sign-board, the colours would have to be used with care in a logo.
We are also happy with the font - Myriad Pro - which although boring has just enough jauntiness to be modern, without 'frightening the horses'. The logo doesn't have to use Myriad Pro, but it would be good if it it could sit with it. in other text.
We need complete license to use the logo for all purposes.
We have done some graphics in-house (we are architects), which can be seen in fairly unpolished form on our website (NB : this is a first draft only, and has not been launched), and on the attached artwork for our site sign board.
Our new target market will be for larger projects, and for commercial developers. These people are generally fairly conservative and need to feel reassured that we do not take the spending of millions of pounds of their money lightly.
We are looking for a modern, fresh, communicative logo that uses the words "Design Led Construction" clearly and legibly - with a minimum of other graphics. It seems to us that it might be possible to arrange the words so that they communicate the idea that 'design leads construction along', while still remaining legible - but this may be too complex/clever-clever.
Although we are very happy with the black text on green/orange for our sign-board, the colours would have to be used with care in a logo.
We are also happy with the font - Myriad Pro - which although boring has just enough jauntiness to be modern, without 'frightening the horses'. The logo doesn't have to use Myriad Pro, but it would be good if it it could sit with it. in other text.
We need complete license to use the logo for all purposes.
Dil G.
100% (2)Projects Completed
8
Freelancers worked with
8
Projects awarded
16%
Last project
30 Apr 2016
United Kingdom
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