
I need a label design for salad dressings
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- Proposals: 6
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- #601682
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Description
Experience Level: Intermediate
Industry: Food and Beverage
Target audience: Female skew 25 to 40
Messages to communicate through the design: Here are the words that should guide your Salad Dressings Designs:
Here are the words that should guide your Salad Dressings Designs:
• Clean
• Contemporary (yet enduring, not faddish – will still look cool 3 years from now)
• Distinctive
• Appetizing (makes me want to try it/have it)
• Mainstream (This brand is NOT a premium brand but it aspires to be the highest quality in the mainstream)….probably more “Old Navy” than “Gap”
Details about the product: http://www.privatelabelfoods.com/dressings.php /This is the label shape and bottle
Ideas for the visual style: Illustration/Likely to be printed on matte to give premium feel
Things to avoid: Overcrowding and busy label - less is more
Preferred colors: Maybe different colors for the top label? Open to this as a form of differentiation
Urls to draw inspiration from: http://www.thedieline.com
Extra notes: Here are the words that should guide your Salad Dressings Designs:
• Clean
• Contemporary (yet enduring, not faddish – will still look cool 3 years from now)
• Distinctive
• Appetizing (makes me want to try it/have it)
• Mainstream (This brand is NOT a premium brand but it aspires to be the highest quality in the mainstream)….probably more “Old Navy” than “Gap”
I suggest we work on the following 4 designs first:
• Ranch
• Ranch Fat Free
• Honey Mustard
• Thousand Island
Here is some additional info for the Salad Dressing job that's coming into production.
Here is a site http://www.packagingoftheworld.com/2013/11/pomato.html that is a great resource for inspiring package design. And another http://www.thedieline.com/ that might be worth checking out.
Label (Front) dimensions: 3.5" (w) x 3.75" (h)
Label (Back) dimensions: same as above
Label (Top) dimensions: 4.74" (w) x 2.75" (h)
There are tapered edges; we will have to create a die line from the actual product label. Nutrition information, ingredients, etc… can be pulled directly from any salad dressing label as “dummy copy” for now
Target audience: Female skew 25 to 40
Messages to communicate through the design: Here are the words that should guide your Salad Dressings Designs:
Here are the words that should guide your Salad Dressings Designs:
• Clean
• Contemporary (yet enduring, not faddish – will still look cool 3 years from now)
• Distinctive
• Appetizing (makes me want to try it/have it)
• Mainstream (This brand is NOT a premium brand but it aspires to be the highest quality in the mainstream)….probably more “Old Navy” than “Gap”
Details about the product: http://www.privatelabelfoods.com/dressings.php /This is the label shape and bottle
Ideas for the visual style: Illustration/Likely to be printed on matte to give premium feel
Things to avoid: Overcrowding and busy label - less is more
Preferred colors: Maybe different colors for the top label? Open to this as a form of differentiation
Urls to draw inspiration from: http://www.thedieline.com
Extra notes: Here are the words that should guide your Salad Dressings Designs:
• Clean
• Contemporary (yet enduring, not faddish – will still look cool 3 years from now)
• Distinctive
• Appetizing (makes me want to try it/have it)
• Mainstream (This brand is NOT a premium brand but it aspires to be the highest quality in the mainstream)….probably more “Old Navy” than “Gap”
I suggest we work on the following 4 designs first:
• Ranch
• Ranch Fat Free
• Honey Mustard
• Thousand Island
Here is some additional info for the Salad Dressing job that's coming into production.
Here is a site http://www.packagingoftheworld.com/2013/11/pomato.html that is a great resource for inspiring package design. And another http://www.thedieline.com/ that might be worth checking out.
Label (Front) dimensions: 3.5" (w) x 3.75" (h)
Label (Back) dimensions: same as above
Label (Top) dimensions: 4.74" (w) x 2.75" (h)
There are tapered edges; we will have to create a die line from the actual product label. Nutrition information, ingredients, etc… can be pulled directly from any salad dressing label as “dummy copy” for now
Dennis R.
0% (0)Projects Completed
1
Freelancers worked with
1
Projects awarded
100%
Last project
9 Dec 2014
United Kingdom
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