PR to Help Fashion Accessory Crowdfund Campaign.
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£200(approx. $251)
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PR Writing, SEO, Copywriter and Award-Winning Online Journalist
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Mansfield
Creative Graphics Designer & Full stack Developer| Shopify expert| Data entry |PDF Editing
Toronto
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Description
Experience Level: Expert
A plan is afoot to go live , in about a week, with an Indiegogo crowdfunding campaign that will offer a brand new type of fashion accessory that one woman described as ‘Every woman’s dream come true!’. More than one person has described the product as groundbreaking. The fashion accessory has already resulted in two invitations to take part in TV programmes that are about newly invented products. I have applied and been interviewed to be on the UK’s biggest such TV programme - next month I will know if my application is a success. The fashion accessory is my passion; my baby. It is a reality because I believed I could invent a more practical and more ‘fun’ version of a product that ladies already spend billions of dollars on annually. The product is a World First of its kind. The plan is to launch a D2C business off of the success of the coming crowdfunding campaign. Especially, if I can bring a smart investor onboard, in the short to medium term, said business could become a global industry disruptor.
You can probably guess what the proposed product is - I will reveal it to more relevant freelancers that show an interest in this project.
As is often the case I have bootstrapped to get this far; I have a shoestring budget. That is mainly why the crowdfunding campaign will not be as accomplished as I had planned - if the first crowdfunding campaign is successful enough the second planned crowdfunding campaign might have a good chance of topping $1million. However, the fashion accessory to be offered during the campaign is near perfect in the sense that it works. It is that kind of product; the main fundamental aspect of the proposed product is that it has to work properly and it does. However, as tends to be the case with proposed products launched through crowdfunding, I have already come up with ways to enhance the proposed product’s functionality and aesthetics. The proposed product looks striking and appealing. Arguably, as a whole the proposed product has a high Waoh! factor.
I would like to explore employing PR press releases - or similar instruments that you might suggest - that could , potentially, increase the chances of the crowdfunding campaign becoming a global success. Naturally, I would prefer the PR efforts to reach potential customers in as many countries as possible. However, I hope to also pay particular attention to potential customers in Japan. Traditionally, the Japanese are about the global top first or second purchasers of the type of fashion accessory that will be offered during the crowdfunding campaign. The crowdfunding campaign will both be in English and my barely understandable Japanese.
If I am to talk in somewhat general terms. If the launch of a proposed product is likely to be viewed by most journalists, and people in similar fields, as a ‘scoop’ , or something along those lines, could information about that launch be leveraged as a means to get the attention of an audience that is wealthier/more likely to purchase said proposed product?
To the PR experts that might be able to steer me in the right direction. If you could just about put together a couple of £100s, or thereabouts, to spend on this. If you were in my position what would you do?
During the campaign some versions of the proposed product will retail in the region of £1000. If the campaign proves to be as successfully as hitting the £200,000 mark AND there is a means to prove that your efforts/PR endeavours most definitely played a key role in such a success there will be the option of receiving a free copy of the £1000 proposed product.
The £200 fee I have quoted here is a minimum guide fee.
I reserve the right to edit this project description.
You can probably guess what the proposed product is - I will reveal it to more relevant freelancers that show an interest in this project.
As is often the case I have bootstrapped to get this far; I have a shoestring budget. That is mainly why the crowdfunding campaign will not be as accomplished as I had planned - if the first crowdfunding campaign is successful enough the second planned crowdfunding campaign might have a good chance of topping $1million. However, the fashion accessory to be offered during the campaign is near perfect in the sense that it works. It is that kind of product; the main fundamental aspect of the proposed product is that it has to work properly and it does. However, as tends to be the case with proposed products launched through crowdfunding, I have already come up with ways to enhance the proposed product’s functionality and aesthetics. The proposed product looks striking and appealing. Arguably, as a whole the proposed product has a high Waoh! factor.
I would like to explore employing PR press releases - or similar instruments that you might suggest - that could , potentially, increase the chances of the crowdfunding campaign becoming a global success. Naturally, I would prefer the PR efforts to reach potential customers in as many countries as possible. However, I hope to also pay particular attention to potential customers in Japan. Traditionally, the Japanese are about the global top first or second purchasers of the type of fashion accessory that will be offered during the crowdfunding campaign. The crowdfunding campaign will both be in English and my barely understandable Japanese.
If I am to talk in somewhat general terms. If the launch of a proposed product is likely to be viewed by most journalists, and people in similar fields, as a ‘scoop’ , or something along those lines, could information about that launch be leveraged as a means to get the attention of an audience that is wealthier/more likely to purchase said proposed product?
To the PR experts that might be able to steer me in the right direction. If you could just about put together a couple of £100s, or thereabouts, to spend on this. If you were in my position what would you do?
During the campaign some versions of the proposed product will retail in the region of £1000. If the campaign proves to be as successfully as hitting the £200,000 mark AND there is a means to prove that your efforts/PR endeavours most definitely played a key role in such a success there will be the option of receiving a free copy of the £1000 proposed product.
The £200 fee I have quoted here is a minimum guide fee.
I reserve the right to edit this project description.
Ess E.
100% (6)Projects Completed
7
Freelancers worked with
7
Projects awarded
25%
Last project
22 Feb 2023
United Kingdom
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Log inClarification Board Ask a Question
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So are you looking for multiple short press releases for different publications? Do you also expect the freelancer to distribute press releases or will you do that?
Ess E.25 May 2022Multiple press releases and have the freelancer distribute to journalists too please.
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Write Campaign Pitch, Design Infographics, Gifs, and Reward structure?
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expose your campaign to over 500K members through social media promotion?
Ess E.23 May 2022I might be a bit confused here…. do you have a profile that can be viewed?
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