
Content for follow-up/reinforcement e-mails (competition site)
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- Proposals: 1
- Remote
- #188993
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Description
Experience Level: Intermediate
We run a website where people can enter competitions to win prizes. User's journey can end at various stages but a successful entry is upon completion the last step when they need to sign up to one of the services who sponsor the competition. This is free, no purchase necessary and usually requires leaving an e-mail address or filling out a short survey.
Users actually sign up on an external website and we have a feedback loop set up to learn whether they've completed that step or not. The objective is to maximize sign up rate and this will be supported by series of follow up e-mail communication within a week or so since they've visited our website.
We need someone who can write snappy, energetic e-mail messages to be send to potential entrants. Each e-mail will include the following components:
1) subject
2) salutation and a short intro paragraph
3) simple explanation what they need to do
4) section with a link or links - call to action
5) ending paragraph
We'll provide more details, all possible paths (there are 5 emails in total but not all are sent to all users) etc. but in a nutshell we require pretty much from the list above:
- 1) TBC but advice would be needed, probably a few variations for A/B split testing
- 2) which should be reinforcing the message "you can win £500 if you sign up with YYY for free"
- 3) which will be the same in all emails
- a sentence or two for 5) - again, probably in selected emails only
To summarize, this would be probably 6-7 short paragraphs in total + a few e-mail subjects.
In your bid please provide:
- samples of relevant work
- details of relevant experience
- your cost
- when can you start
- estimated completion time
This job is not country restricted but we'll ONLY accept English native speakers, with proven track record in the marketing/sales copy writing. Preferred someone with relevant experience in e-mail marketing.
Deadline is the end of next week, although this is negotiable.
Users actually sign up on an external website and we have a feedback loop set up to learn whether they've completed that step or not. The objective is to maximize sign up rate and this will be supported by series of follow up e-mail communication within a week or so since they've visited our website.
We need someone who can write snappy, energetic e-mail messages to be send to potential entrants. Each e-mail will include the following components:
1) subject
2) salutation and a short intro paragraph
3) simple explanation what they need to do
4) section with a link or links - call to action
5) ending paragraph
We'll provide more details, all possible paths (there are 5 emails in total but not all are sent to all users) etc. but in a nutshell we require pretty much from the list above:
- 1) TBC but advice would be needed, probably a few variations for A/B split testing
- 2) which should be reinforcing the message "you can win £500 if you sign up with YYY for free"
- 3) which will be the same in all emails
- a sentence or two for 5) - again, probably in selected emails only
To summarize, this would be probably 6-7 short paragraphs in total + a few e-mail subjects.
In your bid please provide:
- samples of relevant work
- details of relevant experience
- your cost
- when can you start
- estimated completion time
This job is not country restricted but we'll ONLY accept English native speakers, with proven track record in the marketing/sales copy writing. Preferred someone with relevant experience in e-mail marketing.
Deadline is the end of next week, although this is negotiable.
Sebastian B.
100% (7)Projects Completed
19
Freelancers worked with
22
Projects awarded
32%
Last project
1 Sep 2016
United Kingdom
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